We’re looking forward to introducing you to Elisha Reverby. Check out our conversation below.
Hi Elisha, thank you so much for taking time out of your busy day to share your story, experiences and insights with our readers. Let’s jump right in with an interesting one: What do the first 90 minutes of your day look like?
My day begins with my eyes still closed, in bed, speaking affirming, empowering words and blessings to myself. I’ll cuddle and kiss my doggie Noodle and then get up, stretch and often say aloud “today is the best day ever”. Lights stay off as I move through the start of the day. No phone unless it’s to pull up Louise Hay or my favorite morning playlist. I wash up, make warm water and coffee in natural light and quiet. No phone activity unless it’s to pull up a Louise Hay video or my favorite morning playlist. These days I lift some some light weights, light a candle in my altar and eat a little fruit before walking my dog. It is When I get home with her that my day, outside of myself, officially begins
Can you briefly introduce yourself and share what makes you or your brand unique?
My name is Elisha Reverby, founder and formulator of Elique Organics, known for creating luxurious creams and working with hydrosols to repair and support a healthy skin barrier. I am a licensed esthetician and certified Ayurvedic wellness educator who, for over 20 years, has helped women reconnect to their inner radiance through minimal skincare routines, intentional daily habits, and nutrition.
My goal is to empower women to believe they need less, not more, to achieve their skin goals, guiding them away from unhealthy beauty practices that depend on women’s insecurities and fears of aging. I want to inspire a deeper understanding that true, everlasting beauty is an inside-out process rooted in nourishment, mindset, and joy.
We also recognize that most people move through their days with very little time for themselves. That is why I encourage clients to “milk the minutes” they already have in their morning and evening routines, using them as moments to slow down, breathe, and reconnect.
What makes my work unique is that when I began, natural beauty, barrier repair, facial massage, honey-based treatments, and minimal routines were not trends. They were the foundation of my practice. I specialize in restoring damaged skin barriers and helping clients find relief from eczema and acne through natural methods, combined with clinical solutions when needed.
Thanks for sharing that. Would love to go back in time and hear about how your past might have impacted who you are today. Who saw you clearly before you could see yourself?
In 2013, I was creating skincare collections for Crosby Street Hotel in NYC. This was a very big deal for me because I had always dreamed of Elique being in hotels, but I did not know which one or when. I just knew that the day would come, and it did when I discovered Crosby. I pitched my idea to the GM, and he loved it, and off we went from there.
Funny, though, how even though I always had courage and confidence, I was also deeply fearful and quite insecure about my worth. Then there was a day I will always remember. It was a very simple act by Jakob, the GM, but to me it showed me that I was worthy.
I was holding a meeting at Crosby with a publicist, and as I was walking into the lounge with my guest, to the right Jakob was sitting in a meeting with a gentleman. When he saw me, he excused himself from his guest, rose, and came over to greet me. Yes, a simple act, but in that moment, him interrupting his meeting to come over to me, I felt important and, most of all, worthy.
From there, the host sat us and made sure to let me know that Jakob insisted I have this seat because he knows it is my favorite, and well… I felt seen. I was still figuring myself out and dreamed of the bigness that Crosby offered me. It was a very special time in my life that I will never forget.
When did you stop hiding your pain and start using it as power?
In 2021, as COVID was coming to a close and people were going out again, I opened my second brick-and-mortar space, but this time around it was the worst financial decision I ever made. I also made that decision out of fear, but I did not know at the time that my habit of starting projects but not finishing them was due to fear.
I have been paying the price since because the world has become less rewarding to small businesses as corporations and celebrities have taken over. After that year, I closed my space and was burned out and broke, and then my personal life was going downhill too. My family and I were estranged, friendships ended, and it just kept going that way until I finally, one Christmas morning, pulling into my driveway, blinded by the sun, smashed the front of my car.
Already I was struggling financially, but after everything, this was it. I knew no one was going to save me, and if I wanted my life to change, me and me alone had to change it. But how, I was not so sure. I tapped into my spirituality and faith, and that led me down a path of true healing, inner child work, mindset, confidence building, and letting go of habits that were hurting me and that I was holding onto because I was afraid not only that I would fail, but that I would be blamed for it. By others, by myself.
The point is, ever since I was a young girl, I could never do anything right by those closest to me. Later, during this process, especially through inner child healing, I came to see how I not only perpetuated this by having unhealthy people in my life who always blamed me for anything that went wrong in our friendships or with my business, but also that it was because of this and my fear of being blamed and not wanting to be wrong that I stayed in this safe, comfortable place.
That caused so much angst because I had such big dreams. My whole life, until recently, was me fighting my inner voice and my fears, having incredible confidence one second and then fear the next, especially during that period of COVID when I really began to see those around me and how unpleasant they were, and how their treatment of me, and my allowing it for so long, chipped away at my confidence.
After my decision to cut myself free from them and from the bondage of my own thoughts and behaviors, I spent very important time rebuilding, growing, letting go of bad habits, and healing. From there, clarity, confidence, faith, trust, and alignment have come and have stayed, and I am now in a very powerful place, the old me in NYC who was fearless, confident, and unstoppable.
I think our readers would appreciate hearing more about your values and what you think matters in life and career, etc. So our next question is along those lines. Where are smart people getting it totally wrong today?
I think “smart people” often miss the heart. Are they truly heartfelt, or are they more concerned with money, status, and being seen as smart? Intelligence is valuable, but on its own it can lack generosity, creativity, compassion, and openness to others and their ideas.
I think one of the worst things we can do to another person is call them a genius. Once they get that label, they are placed up high, while the rest of us are down here. But what really makes a genius? I believe everyone has the potential for genius acts and ideas.
I am less impressed with “smart” and more impressed with people who are smart, funny, kind, and open. Smart is overrated without those other human qualities.
Okay, so before we go, let’s tackle one more area. What do you understand deeply that most people don’t?
What I understand deeply, and what I believe most people do not, is that if you are unhappy or want your life to change, or you’ve tried everything but nothing is moving the needle for you experiencing the life you dream of, you may very well need to begin on the path of taking on the hard inner work that begins with being honest with yourself, taking responsibility for your outcome, forgiving yourself and others… whatever it may be, this may very well be a time for big change in your life – a blessing actually that may not feel like one but trust me, it is.
It is important to know that you have to believe in yourself, your vision, and your dreams without any proof of concept. You have to believe before seeing it, not after.
We want quick money and celebrity, and it is all so surface and shallow. We chase this visual, Instagram version of what success looks like while ignoring our intuition, our thoughts, our own creative ideas, and unique gifts and we give up so easily. When you do that, you will always be chasing. You may make a lot of money, but you will not be happy.
As we see now in this world, many people with money are not very happy, kind, or good. They may have it all, but they do not smile or spend time with their kids or treat their employees well…
We have to tend to our own inner lives, connect with our soul, for goodness’ sake, and find common ground in our shared humanity. I hope that makes sense.
Contact Info:
- Website: https://www.elishareverby.com
- Instagram: @eliqueorganics @eleah_wellnes
- Linkedin: https://www.linkedin.com/in/elisha-reverby/
- Facebook: https://www.facebook.com/
- Youtube: @eliqueorganics
