Rising Stars: Meet Laura Laing and Amy Goin

Today we’d like to introduce you to Laura Laing and Amy Goin. They and their team shared their story with us below:

Founded in 2014, THATCH was born with the goal of creating jewelry that combines both a luxury and fine essence at an accessible price point. As a brand, we are redefining modern, feminine style – and as a business, we are redefining what and how success is created. The small team is led by Amy Goin and Laura Laing, who, together, have struck a perfect balance of design and function. Amyʼs background in sales and business development, paired with Lauraʼs background in jewelry design and metalsmithing, allowed the duo to lay the groundwork for a thriving business to evolve and grow into what it is today. 

Would you say it’s been a smooth road, and if not, what are some of the biggest challenges you’ve faced along the way?
We have had many obstacles along the way. THATCH began on such a small scale, and we’ve had to learn how to grow in sustainable way. We both have degrees in fine art, but the past 10 years have been the best form of education. We joke that we have master’s degrees from the THATCH Business School. 

Thanks for sharing that. So, maybe next you can tell us a bit more about your work?
We believe luxury should be attainable, and jewelry should be handmade with care for everyday wear. As designers and creators, we consider what modern life looks like and how we can adorn it with a special touch. The connection you feel to your jewelry should be a meaningful one. It speaks to who you are and what you love. We launched our brand on this philosophy with our Constellation Collection. Whether you’re a down-to-earth Virgo or a fiery Leo, the stars tell your story and represent who you are at your core. Our engravables are here to tell your more personal story and honor life’s milestones; along with our pendant collection to help promote the feelings of protection, balance, guidance x strength. Inspired by modern lines, art x the stars in the night sky. Each piece is made with love to be loved. 

What matters most to you? Why?
As a brand, we want to create jewelry that makes our customers feel good. Whether it’s your daily style, a night out, or a sunny beach vacation, you have your core THATCH collection. As a company, we want to foster a culture that empowers our small, all-female team. I guess you could say ethos is simply happiness. 

Contact Info:

• Website: https://www.shopthatch.com
• Instagram: https://www.instagram.com/thatch.jewelry/