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Meet Elizabeth Naranjo of Widow Witch Lashes

Today we’d like to introduce you to Elizabeth Naranjo.

Thanks for sharing your story with us Elizabeth. So, let’s start at the beginning and we can move on from there.
I began my lash company recently, I am a professional makeup and hair artist, so I wanted to come up with lashes that feel & look amazing on different faces. I invested in a small quantity at the beginning, but I am now expanding and have received a lot of opportunities of working with people along the way. Widow Witch lashes is for every girl or boy who enjoys applying makeup.

Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
For the most part, it has been going smoothly. There have been struggles I have faced along the way. For example, shipping to foreign countries, and stuff of that nature.

Widow Witch Lashes – what should we know? What do you guys do best? What sets you apart from the competition?
I started Widow Witch Lashes because I wanted to make a difference in the Beauty Community. I am a professional makeup and hair artist, and growing on social media has become harder and harder because of how saturated the beauty industry is at the moment.

My company demographic is mainly bold individuals gothic, psychobilly, alternative men and women. I want to showcase their work on my business page because everyone is so different and their makeup skills are often underrated.

Widow Witch lashes is a growing community of people who enjoy putting on big lashes, makeup, and music is also a big inspiration for me, What sets me apart from other companies is the engagement I have with my customers or like I like to call them “Widow Witch Coven.”

I am proud of the amount of support I have received from people from foreign countries, models, friends, etc.

What is “success” or “successful” for you?
I define success by following your passion even if you fail. When I came up with the idea of starting a small business I didn’t expect anything in return I just put all my effort and made my vision come to life. I’m thankful for every single person who has supported me throughout my journey.

Success to me is seeing my clients happy when they receive their lashes. I think for me success is making others happy by making them feel appreciated, and valued. Which is what I stand for, and so does my brand.

Pricing:

Contact Info:


Image Credit:

Marlene Perez, Ali Ruiz, Mathew Amore, Elizabeth Naranjo, Chris Gomez Photography, Ana Rivera

Getting in touch: VoyageLA is built on recommendations from the community; it’s how we uncover hidden gems, so if you know someone who deserves recognition please let us know here.

1 Comment

  1. Wendy

    November 13, 2018 at 19:35

    Glad to hear a small business flourish. Your lashes look amazing girl!! I will definitely be ordering some

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