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Meet Caitlin Roberts of Minimize With Purpose

Today we’d like to introduce you to Caitlin Roberts.

Born and raised in Southern California, Caitlin Rose Roberts earned a B.A. in Mass Communications from UC Berkeley and an M.A. in Organizational Leadership from Woodbury University and began a corporate career in Operations and Human Resources.

After stressful days, Caitlin would lose herself in her Pinterest boards, dreaming of tidy rooms, organized closets and streamlined spaces. She discovered Marie Kondo and The Life-Changing Magic of Tidying Up on Pinterest and in 2016, Caitlin began training with Marie Kondo’s team in the art of KonMari. The KonMari process of “joy-checking” her personal items quickly began to infiltrate all aspects of her life, and Caitlin soon realized she was not just cleaning her home–she was creating space to live the life she wanted.

Inspired by the residual benefits of her tidy home and mind, Caitlin launched Minimize With Purpose in late 2016 to help others plagued by mental overwhelm and time poverty. She is now one of only two Master Certified KonMari consultants in the world and the only one on the West Coast. Caitlin lives in Glendale, California with her husband Zach, daughter Olive, and fur baby Duncan and works with clients throughout the Greater Los Angeles area.

Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Everyone can use a little bit of help in their home. When beginning my own KonMari journey, I didn’t realize just how normal it was to need or want to tidy up.

Due to this natural cry for help, Minimize With Purpose has been busy helping individuals and their families tidy up since launching in 2016.

Minimize With Purpose – what should we know? What do you guys do best? What sets you apart from the competition?
Minimize With Purpose combines the KonMari Method™ with a unique, gentle, empathetic approach and an understanding of clients’ attachment to objects.

This soft approach enables Minimize With Purpose to support clients through a transformation, often times during the most vulnerable transitions of their lives, from breakups to downsizing to welcoming a baby. Although each client’s story is unique, the catalyst is always the same: a desire to make lasting change.

By helping clients make space, Minimize With Purpose ultimately helps clients make lifestyle changes that positively impact their physical, mental, and spiritual health, and ultimately live their ideal life.

What moment in your career do you look back most fondly on?
I feel especially proud of the work I completed with my very first client.

I was so new to teaching the KonMari method, but I was working with such a special individual who was going through a major medical crisis, I was incredibly inspired to make a lasting impact.

The work that we completed together supported her through her treatment and recovery.

Pricing:

  • 3-hour in-home lesson with Master KonMari Consultant $375

Contact Info:

Getting in touch: VoyageLA is built on recommendations from the community; it’s how we uncover hidden gems, so if you know someone who deserves recognition please let us know here.

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