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Life & Work with Frederik Schaaf of West Hollywood

Today we’d like to introduce you to Frederik Schaaf

Hi Frederik, can you start by introducing yourself? We’d love to learn more about how you got to where you are today?
I’ve always been passionate about growth—physically, mentally, and emotionally. My journey started in health and fitness, helping people transform their bodies, but I quickly realized that true transformation goes deeper. After going through my own challenges, including divorce and major life transitions, I became obsessed with understanding how people heal, rebuild, and create the lives they truly want.

That led me to coaching. I now help people—especially those who have been through breakups or divorce—heal, find confidence, and attract the love they deserve. Through one-on-one coaching, group programs, and soon my own podcast, I guide people through the self-growth and mindset shifts that make lasting relationships possible. My mission is to help others not just move on, but truly thrive in life.

Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Definitely not a smooth road—but I wouldn’t want it to be. Growth happens in the challenges. One of the hardest moments in my life was losing my mom, which happened around the same time I went through a divorce. Experiencing that much loss at once forced me to rebuild from the ground up—to heal, find strength I didn’t know I had, and redefine what I wanted in life and love.

On top of that, living abroad is a challenge in itself. Moving across the world from Germany meant learning to be truly independent, building a life from scratch, and figuring out who I was outside of everything I once knew.

Starting my coaching business wasn’t easy either. Stepping out on my own, finding my voice, and attracting the right clients took time. There were moments of doubt, times when I questioned if I was on the right path. But every setback became a lesson, and now I help others move through their own struggles with clarity and confidence.

I know what it’s like to feel lost, to have to start over, and to wonder if things will ever feel whole again. That’s exactly why I do what I do—helping others heal, rebuild, and step into the life and love they deserve.

Appreciate you sharing that. What else should we know about what you do?
I help people heal, rebuild, and attract the love and life they deserve. As a life and relationship coach, I specialize in guiding those who feel stuck—whether in love, career, or personal growth—helping them break free from patterns that no longer serve them. Change happens from within, and too often, we stand in our own way from the life we truly want. My work is about helping people recognize that and make the shifts needed to step into their full potential.

What sets me apart is that I’ve lived this transformation myself. Losing my mom and going through a divorce at the same time forced me to do the deep inner work—healing, finding clarity, and redefining what I wanted in life and love. I know what it’s like to feel lost, and I know exactly what it takes to rebuild. That’s why my approach isn’t just about giving advice; it’s about giving people the tools and mindset shifts to create lasting change.

I’m most proud of the breakthroughs my clients have. Seeing someone go from feeling stuck, unsure, and disconnected to becoming confident, thriving, and attracting the right relationships—romantic or otherwise—is everything.

If you’re ready to stop feeling lost and start creating the life and love you truly want, I’d love to connect. Whether it’s through one-on-one coaching, group sessions, or my upcoming podcast, I’m here to help you turn this chapter into your greatest comeback.

Do you any memories from childhood that you can share with us?
One of my favorite childhood memories is my mom making my favorite cake for my birthday almost every year. Another is when she would drive me to my horse riding lessons—I hated picking the horses hooves, so she did it for me.

Pricing:

  • Intro offer (1:1): Unstuck & Thriving: A 30-Day Transformation Program ($989)
  • Stay tuned: Group Coaching ($35each / 10 people max)

Contact Info:

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