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Life & Work with Amber Claire of Los Angeles, CA

Today we’d like to introduce you to Amber Claire

Hi Amber , thanks for sharing your story with us. To start, maybe you can tell our readers some of your backstory.
I started my company back in 2012 after seeing a need for artists to receive more press and coverage for their work, A lot of the time, up and coming artists do not receive the same opportunities as established artists do, so I wanted to start my company to help these artists as well as established artists with additional press coverage.

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
Like any business starting out, there are always outgoing costs involved, however due to my experiences and quality of work, I have always received referrals and word of mouth through other clients. The downside of this, has been having other individuals try to copy my work and take my clients which has been very frustrating, but I also take it as a form of flattery, that they seemed to like my idea!

Thanks for sharing that. So, maybe next you can tell us a bit more about your work?
I have been a singer and songwriter my whole life and started interviewing, writing and covering red carpet events back in 2005. I dedicate myself 100% to everything I do, and I always try to do my best work!

What do you like and dislike about the city?
Living in Los Angeles since 2004, I have seen many changes both good and bad over the years, however, one thing always remains the same–there is always something new to discover or a new opportunity around the corner when you least expect it! There are a couple of things I would love to see change in Los Angeles and that is, a better system in place for homeless people with mental illness and drug addiction living on the street and the cost of living and high taxes to be more reasonable.

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Image Credits
Amber Claire interviewing Jim Carrey at the BAFTAS in 2018

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