Inspiring Conversations with Jordan Welch of Velýn Hair

Today we’d like to introduce you to Jordan Welch.

Alright, so thank you so much for sharing your story and insight with our readers. To kick things off, can you tell us a bit about how you got started?
I started my entrepreneurial journey pretty early in high school. I started a clothing brand that fizzled out fairly quick, due to it being my first venture and I was still learning the ropes. I eventually upgraded my clothing brand to an entire online department store, including all things from tracksuits to sunglasses to furniture accessories! Shortly after re-launching my business, I went through a pretty long hardship where I learned a lot business-wise, mentally, emotionally and physically. I realized I loved e-commerce marketing but I didn’t foresee the current idea that I had being good for me long term. I finally came to the conclusion that my real passions are business and hair care. I’ve always been known for my hair so my next project is surrounding hair care.

Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
No it was FAR from a smooth road… As I was trying to figure out what was going to work for me, along with helping others around me build their businesses, I came into an opportunity with some “friends” to start a cotton candy business. It was not my idea but they wanted me to basically build their brand for them. I did, to say the least. I even got them into a Simon Mall during a busy holiday season! As soon as they opened the store in the mall, there was a huge disagreement in pay for me, for building the business for them and I got very heavily screwed (for lack of better wording) and walked out of that venture with absolutely NOTHING to show for it. Of course they couldn’t last on their own and they were evicted from the mall mid-holiday season. That was a very humbling experience.

Alright, so let’s switch gears a bit and talk business. What should we know?
Velýn Hair brings salon-grade luxury to the everyday routine, powered by high-quality, intentionally sourced ingredients and the hair-focused reputation that built the brand. Exclusive to select shelves, Velýn is crafted to feel rare, refined, and worth the search. Launching in early 2026, it promises elevated formulas for those who treat their hair like a signature.

Alright, so to wrap up, is there anything else you’d like to share with us?
If there’s anything Velýn has taught me, it’s that growth comes from honoring your own pace. To every entrepreneur out there: trust your vision even on the days it feels quiet. Build with heart, refine with intention, and remember — everything meaningful takes time.

Contact Info:

• Instagram: https://www.instagram.com/velynhair?igsh=MWR3d2o5dzFvcDloYQ%3D%3D&utm_source=qr