Inspiring Conversations with Hiren Hasmukh of Teqtivity

Today we’d like to introduce you to Hiren Hasmukh.

Hi Hiren, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today?
It started in 2016 with what seemed like a simple problem. I was watching companies struggle with something basic: loaning out mobile devices to their teams. Developers would need to test on different phones, but the whole process of getting equipment from IT was painfully slow and manual. So we built TeQube, a smart locker system that automated the handoff.

As we worked with those early customers, we kept hearing the same thing. The locker solved one problem, but they had a much bigger issue. They had no idea what IT equipment they actually owned, where it was, or who had it. Asset tracking was either done in spreadsheets or not done at all. So we evolved. We took the backend we’d built for the lockers and turned it into a full IT Asset Management platform.

The key was listening. Every feature we’ve added since then has come directly from customer needs. They told us they needed to track assets across multiple offices. They needed better workflows for onboarding and offboarding. They needed compliance reports. They needed something that didn’t require a PhD to operate. So that’s what we built.

Today we work with organizations that have large inventories but small teams. Schools managing thousands of Chromebooks. Healthcare facilities tracking medical devices and laptops. Mid-sized companies scaling up. These are teams that need enterprise-level capabilities without enterprise-level complexity.

We all face challenges, but looking back would you describe it as a relatively smooth road?
Definitely not smooth. The biggest challenge has been getting people to care about IT Asset Management before something goes wrong. It’s one of those things that seems boring until you need it. Then suddenly you’re facing an audit and can’t account for your inventory. Or you’ve had a security breach because ex-employees still have company laptops. Or you’re hemorrhaging money on equipment you can’t even find.

We’re competing for attention against AI, cloud platforms, all the exciting new technology that gets headlines. Nobody wakes up thinking “I’m really excited to track my IT assets today.” But everybody wishes they had better visibility when things fall apart.

We’ve also been competing against companies with much bigger budgets. We don’t have venture capital throwing millions at marketing. Everything we’ve built has been through staying close to customers and being honest about what we can and can’t do.

There’s also been this constant push against industry jargon. In the ITAM space, a lot of vendors hide behind technical language. We’ve made it a point to speak clearly. That’s been harder than it sounds because you have to resist the urge to sound more complex than you are.

Thanks – so what else should our readers know about Teqtivity?
Teqtivity makes IT Asset Management simple. We work with businesses that have big inventories but lean teams. Think schools with thousands of devices, healthcare organizations managing equipment across multiple facilities, companies growing fast and losing track of their technology.

What makes us different is how we approach the problem. From day one, we’ve built the platform around how customers actually work instead of forcing them to adapt to our system. If you need custom reports, specific integrations, or workflows that match your processes, we make that happen. The development team customizes Teqtivity to fit your requirements.

We also don’t use jargon. Our mission is to make asset management accessible to everyone who needs it. That means IT obviously, but also HR coordinating equipment for new hires, finance teams tracking spending, security teams managing compliance, procurement handling vendors. Asset visibility affects all of them.

The support piece is huge for us. You can have a great product, but if your customers can’t get help when they need it, you’re going to lose them. We become an extension of each customer’s team. When they’re dealing with audits, security incidents, rapid growth, whatever it is, they need fast answers. That’s what we deliver.

What I’m most proud of is getting to a place where we’re recognized in the ITAM industry while staying true to our values. We get consistent positive feedback from customers, and that validation means everything. We’ve made asset management actually manageable, from deployment through the entire lifecycle to retirement.

The bigger picture is about asset intelligence. You need to know what you have and where it is before you can do anything else. Companies are rushing to implement AI and new security frameworks, but if you don’t have visibility into your existing infrastructure, those implementations are going to struggle. We help organizations get that foundation right.

Can you talk to us a bit about the role of luck?
I think less about luck and more about timing and being willing to adapt.

One thing that worked in our favor was recognizing early that customers needed more than just a device locker. If we’d stayed stubborn about that original vision, we’d have a niche product with limited growth. The timing was right to pivot, and we took it.

The growing complexity of compliance has also worked in our favor. HIPAA requirements, data protection regulations, cybersecurity frameworks, Zero Trust security. All of these create pressure for better asset visibility. We happened to be building the right thing at the right time.

But setbacks have taught me just as much. Early pitches that went nowhere. Features we built that customers didn’t care about. Marketing strategies that fell flat. Each one clarified what the market actually wanted versus what I thought it wanted.

My advice to other founders is to stay focused and patient. Nothing happens overnight. But at the same time, be ready to pivot when the feedback tells you to. The ability to change direction while staying true to your core mission is what separates companies that make it from companies that don’t.

Contact Info:

• Website: https://www.teqtivity.com/
• Instagram: https://www.instagram.com/teqtivity/
• LinkedIn: https://www.linkedin.com/company/teqtivity
• Twitter: https://twitter.com/teqtivity