Check Out Lou Dorado’s Story

Today we’d like to introduce you to Lou Dorado.

Hi Lou, can you start by introducing yourself? We’d love to learn more about how you got to where you are today?
My background is from the Railroad industry in operations truth be told how I walked into digital Productions was not intentional ok? It started with a divorce from my ex-husband which we both ran a security systems business which I went to school and worked part time to get the business up and going OK? After the divorced I found myself with my children and me trying to adapt to a new life. So I walked into a building where they were doing job interviews for the railroad but I walked into ask for directions to another job but something inside of me told me to say yes when the interviewer asked me “Are you here for the railroad job?” After I said yes he replied “Go into that room if you pass the typing test of 45 wpm (which I knew I could do 65 wpm I wasn’t worried) then come back to my desk ok? I replied yes I will! After I passed he asked me another question “Can you work graveyard shift?” I again replied yes! After more questions I was told I was hired and gave me the Hobart yard address to go start work the following week!
After I walked back to my car I said what did I just into but I felt confident I could do the job for the railroad ok? So that was my beginning of my journey to change from a structure and protected office environment and go into the railroad as a Railroad clerk for 10 years which I worked up to become a Manager of Gate Operations for the San Bernardino terminal. Thru this business opportunity I meet some very wonderful people which they introduce me into a Transportation magazine which I ended up taking a job as a sales consultant when I left my railroad job due to my youngest child was having health issues because children come 1st. So I went to work for this Transportation magazine and stayed their for 3 years my rail background helped them get new clients ok? While working Transportation magazine my father suffered a terrible job accident in Arizona and his health was critical so by then from working the Transportation magazine I had meet the owner of a Radio station in Los Angeles, Ca but he had a radio station in Arizona and he offered me a job as a Sales Consultant so it was a tall order because I made him wait 1 year before I launch to Arizona.
Now my stay in Arizona was my introduction to my digital production experience. I started working at the radio stations learning to doing to do radio commercials, starting filming my own Productions and started doing media buys with the TV Hispanic networks because I decided then service the hispanic sector. So I stayed in Arizona for 10 years then I came to Los Angeles Ca to pursue more new Productions for our digital channel. Thats where again thru my networks I meet our in-house talent Interl. Sports Icon Carlitos Avilas who influenced my me to open our own digital radio station to produce our own radio show Productions. From that started we started developing our own TV shows focused on Sports talk shows, special events and entertainment shows. We also started talking about doing my 1st book production because he wanted to do I book about his life to motivate others thru his legacy. That project has taken us 5 years to accomplish due to many changes and a learning experiences gained. Right now the book is finished just working on the front and back cover plus our cinematic video and marketing promotion campaign. Plus we are getting ready to relaunch our digital radio again since we paused everything due to the vivid pandemic we will be relaunching our new digital radio station in Los Angeles, Ca.
Our company CMC Marketing aka as Casa Magdalena Company is a private independent production company working with some new special events and new clients too! We are now focusing our our Global Noticero which we’ve called Azul Orion Noticero with our special talent direct from Mexico producing global news on a weekly basis. Plus in-the-works is our New English edition for Global news which we will be calling Blue Orion Global News start date of Dec. 7th ok? So were very busy with our 1st book launch, our English news section and relaunching our new radio digital station in the Los Angeles ,Ca area soon to be launch our special announcement with new Sports talk and entertainment shows presently in-the-works! We are going to be very busy in 2027!

Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
No it has not been easy journey in the university of life! Every adventure has been like taking each ingredients in a recipe for a great results! I truly believe that a calm sea never made a skillful sailor so my episodes were full of learning experiences. I met many truly wonderful people along the road will be forever in my memories. The lessons learned are priceless too!

Thanks – so what else should our readers know about your work and what you’re currently focused on?
I’m a good operations manager that has long term vision. I notice that there were not to many great dinner and shows. So we put together a special event called “Las Divas Show!” Where we have tribute to the great Mexico artist from the Golden Era before they became famous. I’m a bilingual I speak fluently English/Spanish plus can read. So I’m from the era where Mexico would bring their artist to the Long Beach arena. The people would chased the artists and have fun! We wanted to entertain people to forget their problems for a little bit. We brought together the artists and talent to create this production ok?

Is there anything else you’d like to share with our readers?
We are getting ready to launch our 1st book on Carlitos Avilas, Interl. Sports icon with 8 hall of fame awards.

Pricing:

• $100.00 monthly digital radio ads

Contact Info:

• Website: https://www.casamagdalenadigital.com/
• Instagram: https://www.instagram.com/casamagdalena?srtk=c3VqaDF0YzAxano3
• Facebook: https://www.facebook.com/donna.lou.587?mibextid=ZbWKwL
• LinkedIn: https://www.linkedin.com/in/lou-dorado-92293823
• Twitter: https://x.com/CasaMagdalenaCo
• Youtube: https://youtube.com/@cortecircuitotventertainme9244?si=g5kSCBdhWJPIvwok
• Other: https://www.cortecircuitotv.com/

Image Credits
Lou Dorado, Marketing Director
Carlitos Avilas, Interl. Sports Icon