Today we’d like to introduce you to Rvkah.
Rvkah, can you briefly walk us through your story – how you started and how you got to where you are today.
I’m originally from Florida, where I grew up taking vocal lessons and taking part in small plays to begin my dream of a music career. I moved to Israel when I was 10-years-old due to my heritage and parents’ work. That’s where I found a new place to take vocal lessons via my dad, who was taking guitar lessons at the time. Those vocal lessons quickly turned into my first album, “Picture Me” that I recorded when I was 12-years-old which eventually went on to win many awards from the Vh1’s “Song of the Year” contest. I recorded my second album, self-titled “Rebecca” when I was 17-years-old.
For about eight years, I toured Israel, opening up for acts such as David Broza, as well as headlining my own shows, and appearing on TV with the likes of many Israeli musicians and actors such as Dana Lapidot and Hila Eran – amongst others. I decided to put my career in Israel on hold in order to move to the United States and go to college. I started to go to Pace University in New York City, but I quickly dropped out and spent a year going back and forth to and from Israel to record and perform music. That’s when someone told me to audition for Berklee College of Music in Boston. I auditioned on a whim, got in, and graduated in 2014 with a Bachelor’s in Professional Music (with a concentration of music business and performance) and a Minor in Drama. Berklee definitely helped me expand my musical taste as well as my own talents.
Since then, I moved to Texas for a few years. I was spending time flying back and forth from Texas to LA for over a year to record my upcoming “LOVE EP” with two producers who are also Berklee cats – Matthew Browning and Jake Knox. The release of this EP, I would say is my “comeback” from my younger musical days, where I have evolved so much since. I changed my stage name from “Rebecca” to “Rvkah”, which is my name in Hebrew – though spelt a little differently for marketing purposes. I work very closely with my manager, Kevin DeClue, on my current promotional business ventures as I am about to establish my own LLC for promotions. I like to dip my toes into as many things as I can, I wear all types of hats in this business. For example, ‘I have a non-exclusive license with Kicksta Muzik Group, so I work on music to pitch to film and TV opportunities, I am getting into the acting world, and now my manager Kevin DeClue and I have decided to start a revolutionary skincare line – which I can give you more information later on in time. 🙂
Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
It hasn’t been a smooth road by a mile. It takes a lot of personal sacrifice, time, energy, money, and hustling. Having a strong support system is also incredibly important. In 2011 my family experienced extreme financial turmoil, and I almost had to drop out of Berklee. The Marine Corps Scholarship Foundation saved me from having to drop out due to my father being a wounded Marine, which is a foundation I later became an ambassador for.
ECLIPSE Promotions – what should we know? What do you do best? What sets you apart from the competition?
ECLIPSE Promotions is my company that was co-founded with my also very talented mother, Lynne Carol. We established this primarily to promote myself as an artist. As mentioned before, these avenues include music licensing, working with TAXI music, songwriting, toplining, social media promotion strategies, and creating music to pitch to my publisher for various opportunities. Our specialization is to promote myself as an artist, but I do hope that one day I can turn this into a company that can promote other talented, indie artists that need a platform to be heard!!! I am probably going to have to establish a new LLC with Kevin DeClue, in regards to our skincare line which is completely separate – yet very promising.
What sets me apart is that I like to dabble in get my hands into everything I can. I also think It’s extremely important to treat everyone we work with, with respect and honesty. From my producers to any writers I work with, no one is left behind and thats really something I value for and from everyone on my team.
What moment in your career do you look back most fondly on?
Honestly – graduating from Berklee College of Music. That’s because I had not a clue how to read music when I auditioned, which is a big part of the audition for admissions. I am great at improvising, so I tried and went with the flow of the piano and I am assuming that’s what did it. Berklee is a very, very, difficult school – but it was the best experience I will always cherish. I was also fortunate enough to meet and graduate in the presence of living legend – Jimmy Page. I’m pretty fond of that memory haha.
- Website: https://rvkah.com
- Email: firstname.lastname@example.org
- Instagram: https://www.instagram.com/rvkahmusic
- Facebook: https://www.facebook.com/rvkahmusic
- Other: https://www.youtube.com/channel/UCpD0hhVNLuHAsnX03qZp7-g
China Fox, Dave Cruz, Lynne Carol