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Meet Lily Magaziner of May Martin in Costa Mesa

Today we’d like to introduce you to Lily Magaziner.

Lily, can you briefly walk us through your story – how you started and how you got to where you are today.
Always interested in accessories from a young age. Had every fashion magazine subscription and would rework mother’s vintage jewelry using tools my father (who was a contractor at the time) had. In his workshop I would make purses (clutches) using my laminated photos from photography class with a vintage brooch as the closure.

During college orientation I thought I would major in Business because of the influence of my parents who have always been entrepreneurs. Ended up in the fine art program at Florida State University. I started experimenting with casting resin.

My first job out of college was at a jewelry manufacturing company where I learned how to make my resin pieces into wearable art. I had so much fun with the medium but no one wanted to wear a big bulky piece which had heavy casted gems inside and resembled mini sculptures.

My next line of jewelry I started was casted pieces I had been collected such as a heart shaped rock saved from a trip to my grandmother’s property in upstate NY. And other little mementos I wanted to preserve be able to share with others and carry around in a functional way.

This led me to selling my line at The LAB Anti-Mall in Costa Mesa. I became close with the owner and she persuaded me to take over the space as she was moving on.

I thought I would be selling other designers rather than mine. I needed a break from creating and wanted to create an inviting, fun space (trailer) customers could enter. I loved merchandizing and supporting other local designers but after a while I had the creative itch again (started in 2015) and designed my own line, May Martin Jewelry.

We are sold in over 30 stores (as well as our own retail location) and growing!

We’re always bombarded by how great it is to pursue your passion, etc – but we’ve spoken with enough people to know that it’s not always easy. Overall, would you say things have been easy for you?
The first year I was working non-stop 7 days a week. Missing out on so many birthdays, social events or spending time with my husband was really hard.

Starting with practically no capital forced me to build all of the displays and decor myself. It was hard managing all aspects of the business…accounting, inventory, ordering, customer service and eventually design and growing the wholesale side of the business.

So let’s switch gears a bit and go into the May Martin story. Tell us more about the business.
We are known for using the best quality materials (gold filled) at an affordable price. Everything is handmade by a small team including myself. We take great care in our craftsmanship.

I’m proud of the fact that we are able to employ so many amazing woman. A few who’ve been with us from the beginning and a few who’ve been loyal customers since we first opened.

My mom joined the May Martin team two years ago. She’s so popular at the LAB with all of our customers and we have so much fun buying for the store together and talking about the growth and expansion of May Martin.

Has luck played a meaningful role in your life and business?
I feel so lucky to have my friends, family and loyal customers. We would be nowhere without them.


  • Most designs under $30

Contact Info:

Image Credit:
Photography (Model Pics): Meilani Cottrell –
Model: Victoria Martinez
Photography: Tressa Scharf –
Clothes: The Knot Sisters –

Getting in touch: VoyageLA is built on recommendations from the community; it’s how we uncover hidden gems, so if you know someone who deserves recognition please let us know here.

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