Meet Flor Tapia of Orange County

Today we’d like to introduce you to Flor Tapia.

Hi Flor, so excited to have you with us today. What can you tell us about your story?

I first started off working in dispensaries and managing their social media accounts. My love for content has always been there. I remember being 14–15 and being so active on Facebook, wanting to be “Facebook famous.” I have always known I was made for social media. At 18, I started appearing in YouTube videos. My ex-boyfriend was a huge YouTuber, and I would appear in his videos here and there. I was always known as “the girlfriend.” I almost felt like a shadow, but I knew my appearances would make a difference in the future.

I eventually quit working at dispensaries and started working at Victoria’s Secret as a cashier. At that point, I had about 5K followers on Instagram and about 2K on YouTube. I completely lost myself during the time I worked retail. I wasn’t consistent with content and had so much self-doubt. But my coworkers knew I had the drive to continue pursuing content creation. One day my manager asked me, “What are your goals for social media?” I told them my dreams, and I mentioned that within a year my goal was to quit Victoria’s Secret and do social media full time. Little did I know, that day would come sooner. A few months later, I started to make more than I was making at retail, and I was able to quit.

At that time, I maybe had 10K followers. I was self-employed, and I thought it was going to be easy and a dream come true. Unfortunately, because I had no routine or healthy habits, I was stuck in a loop for two years after that. I was never consistent with content, so it took me even longer to get to where I’m at today. I was so unhappy and depressed. I had the worst habits ever. I was in the worst relationship. And that’s one thing a lot of content creators leave out: when you become your own boss, you really have to stay disciplined, or else you will lose yourself. I completely had no idea what I was doing with my life. But I knew I couldn’t give up. So I kept going and going, failing and failing for two years straight. I always got up no matter what.

In May 2024, my ex-boyfriend and I moved to Bakersfield, California. We thought it was the smart thing to do financially. Little did I know, this was the move I needed to get out of my comfort zone. It was like playing chess—each move I made led me to where I’m at today. Living in Bakersfield, I found out so much about myself. It was like meeting myself for the first time. I had hit rock bottom. I was depressed, smoking 24/7. I knew something had to change because I was so exhausted from feeling miserable and sorry for myself.

I made drastic changes, like breaking up with my ex-boyfriend of 10 years. That choice changed everything for me. It forced me to step out of my comfort zone. I stepped into the dark zone, and I was so scared to be alone. But I knew that relationship was dragging me down. I knew that if I wanted to see change, my environment had to change. I was always so scared to do anything alone—drive alone, go to the store alone, anything. Once I left the relationship, I learned to do everything by myself. I had the biggest fear of driving on the freeway alone. I faced that fear, and now I can drive two-plus hours anywhere. I started meeting new people and making new friends. I started doing things alone—going to the movies, going to the gym. I became my own best friend. I found a home within myself.

But I still had very bad habits. After getting out of my 10-year relationship, I became severely depressed. I would spend weeks in bed wishing I could disappear. It was one of the toughest battles I’ve ever experienced. My family brought me out of that depression. They lived three hours away, and in Bakersfield I maybe had two friends. I felt completely alone. So I would stay at my mom’s house two weeks out of the month for three months straight. My family saved me. My friends saved me. I saved myself.

In January of this year, I moved closer to my family and friends. I’m just a city away, and everything started to look up. I was still heartbroken about my breakup, but I knew it had to happen. So I tried everything in my power to get out of bed every day and show up for myself. Even when I felt like lying in bed all day, I didn’t. I got up every day and created a routine. I started practicing mindfulness and self-love. I practiced gratitude and consistency. I stayed consistent every single day, and my content and social media presence skyrocketed.

I started posting very vulnerable content and titled it “Lonely Stoner Girl Activities,” where I showed my community everything I did alone throughout the day—things I never imagined I would do solo. I even went to a concert alone! It reached millions of people. It resonated with so many. I wanted everyone to know that everything you’ll ever want is on the other side of fear. I have built my community on authenticity and vulnerability.

In April 2025, I reached 100K followers. Today I am at 164K. I got here by facing my fears, and I encourage you to face yours.

I’m sure it wasn’t obstacle-free, but would you say the journey has been fairly smooth so far?
No it hasn’t always been smooth. One of the struggles I dealt with was depression. It was one of the biggest obstacles. My mind was my worst enemy. My habits were my worst enemy. I was my worst enemy.

As you know, we’re big fans of you and your work. For our readers who might not be as familiar what can you tell them about what you do?
I am a lifestyle content creator, and I go by the name “highitsflo.” My content focuses on mindfulness, kindness, and self-love. Every post I share carries a message.

What I am most proud of is my community. I am forever grateful for the support I have—it’s the best feeling being recognized in person and hearing, “I love your energy so much, and you’ve inspired me to create content.” I also receive daily messages from young women telling me I’ve helped them see life from a different perspective, or that I’ve helped them through a dark place. I am extremely proud of that.

To me, when you can inspire people, that’s how you know you’ve truly won. What sets me apart from others is my vulnerability and the way I see my “followers” as more than just followers—they are my best friends.

If we knew you growing up, how would we have described you?
Growing up I was extremely shy and felt like I didn’t have a voice. I grew up with trauma that made me very timid and shy. I always felt like I didn’t belong. But regardless of the obstacles I faced as a kid, my heart has always been in the right place. I have always been kind and compassionate. Growing up my parents never fought in front of us. They did an amazing job at hiding their problems. I grew up thinking “adults are perfect” so I thank them for that perspective of love.
I was always interested in the creative world. I was interested in fashion.

Pricing:

• UGC – 15 videos for $1700
• I Instagram reel and 2 story posts $1200
• Photoshoots for 1 hour $200

Contact Info:

• Instagram: instagram.com/Highitsflo
• Youtube: youtube.com/@Highitsflo

Image Credits
@knawledgevisuals
@johngarduno_