Hidden Gems: Meet Alexey Apraksin of trusted diabetic by apraksin scale inc.

Today we’d like to introduce you to Alexey Apraksin.

Hi Alexey, we’d love for you to start by introducing yourself.
My name is Alexey Apraksin. I was born in Volgograd, Russia in 1998. In August 2016, my family and I relocated from Volgograd, Russia to Los Angeles, seeking safety and stability. My father previously owned a small business in Russia, but increasing political and religious tensions made it difficult for us to continue living and operating safely. During our final months before leaving, we experienced escalating pressure and threats connected to our family’s liberal views and our support of religious freedom within our community.

When we arrived in the United States, the transition was not easy. For a period of time, we even lived out of our car while working to stabilize our situation. After receiving work authorization, my parents began working in adult care facilities, rebuilding from the ground up.

In 2022, my dad was diagnosed with Type 2 diabetes. As he adjusted his treatment, we realized he had unopened OTC diabetic test strips he no longer needed. I bought them from him and resold them on eBay — that’s how it started.

As I learned more about the market, I discovered wholesalers who needed sealed, unexpired supplies. I shifted from small online sales to building direct relationships and focused on creating a simple, transparent process for people with extra supplies.

Since then, the business has grown to 100+ repeat clients and six figures in annual revenue. In 2024, I officially structured the company as a C-Corp to support long-term growth and partnerships.

What began as helping my dad turned into building a reliable buy-back platform for others.

We all face challenges, but looking back would you describe it as a relatively smooth road?
It definitely wasn’t a smooth road. After starting in 2022, I actually stepped away from the business from mid-2022 to mid-2023. I wasn’t fully committed yet and underestimated what it takes to build something sustainable.

When I came back, I realized that if I wanted real results, I had to treat it like a serious business – not a side project. That’s when I began testing different marketing channels: digital billboards, Google Ads, Instagram and Facebook ads, even offline strategies like stickers, yard signs, and car magnet signs.

There were challenges with cash flow, inconsistent leads, ad performance, and learning what actually converts. But those experiments helped me understand my market better and build a more stable system.

The biggest obstacle wasn’t competition – it was discipline and consistency

As you know, we’re big fans of trusted diabetic by apraksin scale inc.. For our readers who might not be as familiar what can you tell them about the brand?
Trusted Diabetic, by Apraksin Scale Inc., specializes in secondary sourcing of sealed, unexpired diabetic supplies. We work with individuals, independent pharmacies, and distribution partners to help redirect excess inventory back into the supply chain safely and efficiently.

Our focus is on continuous glucose monitoring systems and related products, including Dexcom, FreeStyle Libre, Omnipod, and other diabetic supplies. We prioritize compliance, product integrity, and transparent transactions.

What sets us apart is our speed, reliability, and relationship-based approach. We provide clear communication, consistent pricing structures, and same-day payment options when applicable. Our goal is to support both sellers and sourcing partners with a dependable and professional experience.

We are most proud of building a recognizable brand within our niche through trust, responsiveness, and long-term partnerships. Trusted Diabetic stands for integrity, efficiency, and strong business relationships in a fast-moving supply environment.

What sort of changes are you expecting over the next 5-10 years?
Over the next 5–10 years, I see the secondary diabetic supply market becoming more structured and more transparent. Diabetes rates continue to rise, and with high deductibles and insurance changes, more people end up with unused supplies. That creates ongoing supply in the secondary market.

At the same time, I expect more regulation and scrutiny around reselling medical supplies. Companies that operate professionally, document everything properly, and focus on compliance will survive – while informal or “flipper” style operators may disappear.

Another shift will be digital. More transactions will move online through streamlined platforms, faster quoting systems, and automated logistics. Trust, branding, and customer experience will matter more than just price.

I also see growth in partnerships with independent pharmacies and distributors who need secondary sourcing when primary channels get tight.

Overall, I believe the industry will mature – moving from scattered small buyers to more organized, compliant businesses that focus on long-term relationships rather than one-time transactions.

Contact Info:

• Website: https://www.trusteddiabetic.com/
• Instagram: https://www.instagram.com/trusteddiabetic/
• Facebook: https://www.facebook.com/TrustedDiabetic/
• LinkedIn: https://www.linkedin.com/in/apraksinscaleinc/
• Youtube: https://www.youtube.com/@GetCashForDiabeticSupplies
• Other: https://www.google.com/maps/place/TrustedDiabetic+%E2%80%93+Diabetic+Supply+Buyer/@34.161479,-118.5154026,17z/data=!3m1!4b1!4m6!3m5!1s0x80c299f357cb9903:0x2c6c4cfc879028df!8m2!3d34.1614746!4d-118.5128223!16s%2Fg%2F11swtc6q9l?entry=ttu&g_ep=EgoyMDI2MDIwOC4wIKXMDSoASAFQAw%3D%3D