Today we’d like to introduce you to Anthony Holguin.
Hi Anthony, so excited to have you with us today. What can you tell us about your story?
I first got into hair because of my mother. She owned a salon in Bakersfield, CA and as a child, I just remember going into the salon and just hanging out. My mom had me at a young age, so she would bring me to work a lot. So, as a little boy, I have always been in her salon just hanging out. At 16, she made me work part-time as I went to high school, as most parents do. In which I was her receptionist. She then saw how I was with clients and people and influenced me to go to beauty school when I graduated. She paid for my school and on weekends, I would shampoo and assist in her salon. Then, moving to LA after getting licensed, I applied to so many salons, and then I got a call back to a salon in Beverly Hills. At the time, the salon was called Neil George, and he had the honor of working with Johnny Rameriez as his assistant. I traveled to New York and Miami at a young age with him and got so much knowledge at such a young age. I then decided to go into another salon where I worked for almost ten years, where I also moved my way up from assistant to stylist. I also traveled to different cities and had the opportunity working with celebs. As the youngest stylist at the salon, I was made an “educator” and helped out with the education program and furthered my career in all aspects of hair. Once the pandemic hit I then was left with a choice to open my own salon and go into business with three other friends of mine. In which we opened Amavi and have been thriving since then.
I would have to say give thanks to Johnny Rameriez, Amber Maynard and Nicole Leal for helping me thru my career and being such great mentors.
Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
Some of the struggles were having to deal with some clients not being loyal and even being told at some point that I couldn’t work at a place at a certain time in my life.
Also trying to compete with the best and rejection. At the end of all this, these struggles have made me who I am today and a lot more wiser and appreciate the clients who have stuck with me thru thick and thin!
Alright, so let’s switch gears a bit and talk business. What should we know about your work?
I do beautiful hair, I say I don’t just provide hair services. I provide a lifestyle. That chic, beautiful, cool girl with GREAT hair.
I would say I specialize in all types of colors, whether it be blondes, brunettes, or reds. Color is my favorite, and I pay attention to detail. I’m also a perfectionist, so everything I do must be perfect!
I’m most proud of how far I’ve come at such a young age. And proud that I could go on my own and manage my own business in a difficult time like the pandemic. I’m proud of my salon and being authentic to myself.
What sets me apart from others is my personality, I’m a good time and one of a kind. I’m funny, caring and just love to have a good time. Never take anything too seriously.
Where do you see things going in the next 5-10 years?
Where I see the industry going in the next years is setting trends and changing lives. Not only do I do hair I give someone a feeling. A feeling of confidence that’s the best thing about doing hair.
As for trends, history always repeats itself. I want to see more cutting-edge cuts and extreme colors.
Contact Info:
- Instagram: @anthonyholguin
- Other: Tik tok @anthonyholguinhair
Image Credits
Taylor Hill Oliva Jade
