Community Highlights: Meet Brynn Evans of JOYN

Today we’d like to introduce you to Brynn Evans.

Hi Brynn, thanks for sharing your story with us. To start, maybe you can tell our readers some of your backstory.
My name is Brynn Evans, and I’m the founder and CEO of JOYN, a naturally-sourced supplement that helps break down alcohol-related toxins to reduce redness, fight hangovers, and support long-term health so people can actually feel good before, during, and after drinking.

My story starts with my own experience with alcohol flush. I grew up in Pasadena in a mixed-race family — my mom is Chinese, my dad is Caucasian — and from the moment I started drinking, I’d turn bright red after just a few sips. My face would flushed, hot, I would get tired, and physically uncomfortable. I already felt self-conscious about being Asian in predominantly white town, so turning red at parties only made these feelings stronger.

For years, I searched for a solution and in an act of complete desperation, I turned to over-the-counter antacids because they “worked” to mask the redness. After a few years, I developed chronic digestive issues and stomach ulcers, and that was my wake-up call: there were no safe, effective, natural solutions for alcohol flush, and relying on quick fixes with side effects wasn’t sustainable.

Professionally, my path ended up giving me all the tools I needed to solve the problem I’d been living with. After graduating from USC, I started in sales at Oracle, but I realized quickly that my passion was in consumer products and wellness. I joined the innovation team at a health and wellness supplement company, where I learned how to research ingredients, work with scientists, formulate products, and manage manufacturing from concept to shelf. Later, I moved to New York to work at an ad agency, where I learned how brands connect with people emotionally — how to tell a story, build trust, and speak directly to a consumer’s real-life experience.

In 2021, I finally decided to combine my personal experience with my professional background and started developing what would become JOYN. I worked closely with a team of scientists to create a formula that actually addresses the root cause of alcohol flush: the buildup of acetaldehyde when your body lacks the ALDH2 enzyme. After two years of trials, tests, and tweaks, we landed on a science-backed blend of antioxidants, amino acids, and vitamins designed to support the body’s natural detox process and help reduce redness and hangovers — not just cover them up.

Before launching, I sent samples to 300 people who struggle with flush, and 94% reported positive results. That was when I decided to take the jump and officially launch JOYN in November 2023.

Since then, JOYN has grown from an idea I obsessed over to a real brand with real impact. We’ve sold thousands of units, built a loyal community of customers, and launched on joynthefun.com, Amazon, Urban Outfitters, FabFitFun, PopUp Grocer and Anthropologie. As a woman and Asian founder, this journey has been deeply personal — I created the product I spent years searching for.

Today, JOYN is about more than just reducing redness. It’s about helping people feel confident, included, and empowered in social settings, while taking care of their long-term health. I like to say we’re not just crafting supplements; we’re reshaping the way people celebrate — so they can JOYN the moment without the shame, fear, or “glow” that used to hold them back.

Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
I don’t think any founder’s journey is completely smooth, but every challenge we’ve faced has pushed JOYN forward and strengthened our mission to make a real difference in people’s lives.

When I started JOYN, the biggest hurdle was simply introducing a relatively new category to consumers. Most people don’t know why they turn red when they drink, let alone that there’s a natural, science-backed way to help. Educating people about alcohol flush while simultaneously building a brand required a lot of creativity, patience, and persistence — but it also allowed JOYN to stand out in a way that feels authentic and mission-driven.

Another challenge has been being a solo founder. I’m involved in every area of the business, from product development and branding to operations, retail, and marketing. It’s a lot, but it’s also given me a 360° understanding of how JOYN runs and what our customers want. The learning curve has been steep, but it’s made me a stronger, more capable leader.

While the road hasn’t always been easy, every obstacle has ultimately become an advantage. It made me more resourceful, more focused, and more committed to creating a solution that genuinely improves lives. I’m grateful for the challenges because they’ve shaped the brand — and me — into something stronger than I ever imagined when I first started.

As you know, we’re big fans of JOYN. For our readers who might not be as familiar what can you tell them about the brand?
JOYN is a naturally-sourced supplement designed to help people drink more comfortably and confidently by reducing alcohol flush and supporting the body’s natural detox process. We are proud to be one of the top capsule solutions for alcohol flush in the U.S., trusted by over 15,000 customers and carried in multiple retailers including Urban Outfitters, Anthropologie, and other specialty stores.

What sets JOYN apart is our commitment to science, safety, and transparency. Our formula is made from clean, effective, clinically backed ingredients — all natural, vegan, gluten-free, and manufactured entirely in the United States under the highest quality standards. Unlike patches or international brands with less regulatory oversight, JOYN offers a discreet, capsule-based solution that supports both short-term comfort and long-term health.

I’m also incredibly proud that JOYN is female-founded, AAPI-founded, and community-driven. This product was born from my own experience with alcohol flush, and I built the brand with the goal of empowering people — especially those who have felt embarrassed, different, or left out because of their alcohol flush. Our mission has always been bigger than a supplement; it’s about confidence, inclusion, and educating people about what’s actually happening inside their bodies.

Brand-wise, I’m most proud of the trust we’ve built. We’ve grown almost entirely through word of mouth, customer love, and real results. Seeing thousands of people share how JOYN helped them feel more comfortable at dinners, celebrations, weddings, or nights out is the most rewarding part of what we do.

What I want readers to know is simple: JOYN is here to help you enjoy the moment without the redness, discomfort, or anxiety that alcohol flush can bring. Whether you take JOYN before drinking, before bed, or daily for long-term wellness, our goal is to help you feel good — inside and out — so you can celebrate your way, confidently.

Is there something surprising that you feel even people who know you might not know about?
Something surprising that most people don’t know about me is that JOYN wasn’t my first time accidentally building a community — in 2023, I went viral on TikTok for setting up my friends and family with strangers in New York. Over 100,000 people applied to be matched. It taught me how much I love connecting people and how natural storytelling is for me, which later became an unexpected superpower when building JOYN.

Pricing:

• $24.99 – 10ct Box
• $34.99 – 20ct Value Pouch
• $9.99 – 5ct Holiday Envelope

Contact Info:

• Website: https://joynthefun.com
• Instagram: https://www.instagram.com/joyn.the.fun/?hl=en
• Other: https://www.tiktok.com/@joyn.the.fun?lang=en