Today we’d like to introduce you to Chrystina Woody Train.
Chrystina, please share your story with us. How did you get to where you are today?
I was born and raised in Los Angeles and I really think the LA vibe and its diversity and rich culture have influenced my approach to work. I’ve always had an interest in ensuring that my professional work mirrored my personal passion; and I have been able to successfully parlay a career as a journalist into to a strategic communications executive and now into a senior marketing and brand consultant. My segment knowledge and expertise is within technology, lifestyle, fashion and entertainment with the majority of my career being spent with legacy brands like: McDonald’s, Samsung, General Motors and Xbox. The last five years I have had the pleasure of working with leading contemporary brands like: The Honest Company, Hourglass Cosmetics, LOL Network, Rock The Bells and Beautycon. I am also extremely proud of the content programming work across: The Teen Vogue Summit, Instagram’s Share Black Stories programming and The Girls Build Summit – all of which provide a platform for black voices to be heard.
Has it been a smooth road?
Of course it hasn’t been smooth and after 17 years the road still isn’t smooth! But I do say this with honesty and sincerity –every single bump, whether it’s a pebble, a rock or a full-on boulder has been an experience that I have been able to pull from. I think with experience comes ease and calm because when you encounter bumps you’ve likely seen them before and know if you can bypass them and if not, you know what skills, strategy and weaponry you need to get through them.
We’d love to hear more about your business.
We specialize in: brand marketing, creative and content programming. We advise brands on how to tell the right story, to the right audience, through the right channel whether you’re in incubation/ early stage or you’ve been in the market for years. We’re different because we actually care about your BUSINESS and not just about the client retainer – we say NO a lot. We only work on things that we’re proud of and we have a genuine interest.
Is our city a good place to do what you do?
Los Angeles IS THE PLACE for our business at Buckshot Marketing. The amount of ingenuity, innovation and all-around newness here within the tech, entertainment, lifestyle and fashion/beauty industry is KILLER.
Contact Info:
- Website: https://buckshot.marketing
- Instagram: @TheWoodyTrain
- Other: https://www.linkedin.com/in/chrystinawoody123/
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