Check Out Edwin To’s Story

Today we’d like to introduce you to Edwin To.

Hi Edwin, we’d love for you to start by introducing yourself.
Dang, big question. My life is a real sampler platter of all that one can do right now sooooo I guess I’ll just try to give you as much to go off as possible? Maybe there’s a compelling story with me being a filmmaker/climber turned content creator/social media manager

So one big genesis for my life change was when the film industry going haywire a few years back. I went from being gainfully employed as a prop guy to very much not with nothing on the horizon. And because of that I started just trying my hand at whatever I could. And while not all of those things were successful, I learned a whole lot! (and I had a ton of fun doing it!) Now I’ve settled in to doing content in all sorts of aspects! I work as a social media manager while also creating content for my own instagram all while balancing making UGC content too! (Not only that, but I’m also currently getting my masters in clinical psychology!)

I should also probably talk about my own content, which has taken one hell of a windy road. I started climbing many moons ago (like 10 years ago) and at the time I just wanted something that was for me that I could kind of just suck at and eventually suck less at. And eventually I wanted to share that mostly as a record for me and for others. But then I discovered the joys of making people laugh, and so I’ve been doing more fun climbing content. I figured if I’m gonna send memes to my friends anyways I may as well be the one making it, and hey maybe I can make a few more people laugh along the way too!

We all face challenges, but looking back would you describe it as a relatively smooth road?
Of course not. So many times I’ve wanted to give up, or I’ve just been too busy to give everything time so things take backseats and then fall off, and then I get inspired by something new and abandon a project entirely. But it’s all part of the discovery process, hey? And now I’m finding myself settling in to a life that is pretty wonderful! (albeit keeping me busy all day every day haha)

As you know, we’re big fans of you and your work. For our readers who might not be as familiar what can you tell them about what you do?
My work is in social media as a social media manager. I’ve been doing this for a year or so seriously, and it’s been super fun! The thing that I’m most proud of in this line of work is seeing actual results for the businesses I work for! I typically work with a bodywork/fitness/physical therapy type clientele, but have also worked for others like a landscape design company and even a theatre! Because for me what I always tell prospective clients is that I’m really just selling convenience. To have a business today means having to pick up a whole additional job of content creation that is an entirely separate skillset from what you set out to do for your business, and I’m just here to make that part easier. And it should also be fun, after all it’s just content right?

Alright, so to wrap up, is there anything else you’d like to share with us?
I guess there feels like so many aspects to me that keep me going that I feel like we could just keep talking at length about not necessarily needing to have exactly one focus if trying to only have one focus doesn’t serve you. Try the thing, see if it works! If it doesn’t work, well hey at least you tried y’know?

Contact Info:

• Instagram: edwinsfancypants

Image Credits
Kristopher Garcia