Community Highlights: Meet Jehan Ramadan of Best of Hue

Today we’d like to introduce you to Jehan Ramadan.

Alright, so thank you so much for sharing your story and insight with our readers. To kick things off, can you tell us a bit about how you got started?
I first started thinking mindfully about color years ago, when a reiki healer and masseuse I was working with asked me, “Do you ever…wear color?” I looked down at my black sweater, black leggings, black boots, black jacket. Even my undereye circles felt like they originated from my closet. In some spiritual practices, she said, black is thought to absorb not just light but energy too, including emotions or negativity of others. It made sense to me, at least symbolically. As a self-identified empath with chronic fatigue, her question snapped me out of my fugue and inspired me to start thinking more mindfully about the impact of color and the choices I was making. I began to notice how even a simple shift like painting my nails electric blue felt uplifting.

I immersed myself in the world of color soon after, traveling to Jaipur to experience India’s annual Holi festival. I observed how each person was transformed into both painter and canvas. Clouds of vibrant, colorful powder filled the air, dyeing my hair, face, arms, and clothing in every shade of the rainbow. Color was fun, I thought, and the only thing keeping me from smiling wide the whole time was the fear that my teeth might be exposed to the fun too. Beyond that, I noticed it also felt powerful, renewing, and cleansing. How many of us were once children who loved to wear colorful clothing and immerse ourselves in coloring books, only to grow up surrounded by four walls of millennial grey and either roleplaying Morticia Addams or choosing between fifty shades of beige?

My curiosity deepened as I started seeing color analysis videos on TikTok, where professional analysts draped clients in all kinds of different colored fabrics to find their best palette. It surprised me to see how certain shades could enhance a person’s skin radiance and facial features, while others dimmed their light or made them look tired. I began practicing color analysis on my sisters at the mall and couldn’t believe how a butter yellow could look so stunning on one of them, making her look like sunshine, while making me look like I was in dire need of vitamins. I traveled to Seoul shortly after, a leading hub in personal color analysis, and decided to book my own session to further investigate this phenomenon. When I was online looking into color analysis services, I stumbled upon an in-depth color analysis training being offered in English. I signed up for this color academy on a whim and spent the following weeks diving into the history and psychology of color, how it connects to branding, identity, and self-expression as well as training my eye in color analysis through hands-on practice.

After I received my certification, I moved back to LA and started a business. I had no idea where it would lead or how it would go, but felt encouraged after hearing from clients early on how much fun they were having or how much more confident they felt after a session. Now it’s come full circle, as I find myself inspiring others to wear color the way I was inspired all those years ago.

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
I wanted to quit so many times. Doing anything new can be really difficult, but doing it alone is especially so. Everything I had struggled with previously resurfaced when I decided to start a color analysis business, including self-doubt and imposter syndrome. Did my training suffice? Was I doing a good enough job? How would I attract clients or pay back my investments, while still affording the cost of living in LA? What’s more, I didn’t anticipate that signing up for color analysis would also mean becoming an entrepreneur, content creator, website editor, marketing manager, accountant, secretary and so much more.

I had traveled nearly 6000 miles outside of my comfort zone, literally, and sometimes wished I could hop on a flight back to my safe, colorless bubble. But it was too late for that—my neurons were firing off hex codes even while I slept. I decided to trust my intuition, recalling the initial burst of energy I felt when I saw the training being offered. I gave myself a six-month goal to try the business out before reassessing. Seeing clients light up during sessions, share how much fun they were having and how much better they felt, made a real difference. “Can I hug you?” many would ask after finishing their appointment. They’d send heartfelt messages of gratitude, but I felt even more grateful because that encouraged me to keep going. I learned that even if I didn’t feel confident every day or “good enough” yet, at least I was able to inspire joy and empowerment in others. That made the bumps worth it.

The more I continued, the better I felt and the smoother the road became. I think it was at month four when it hit me that I no longer felt anxious before a session or had nightmares of mixing up someone’s best colors with their worst. I wasn’t overthinking every small decision anymore. I trusted myself and genuinely loved connecting with clients over color. I’d often heard that confidence doesn’t come before starting, but after. That resonated with me more than ever. I’ve heard similar sentiments from those who felt hesitant branching out of their all-black comfort closets. When they embraced more color, despite the fear of standing out or being “seen,” they’d report back saying how they got so many compliments and felt amazing.

I felt lucky to receive that same positive encouragement and support from my own community when launching this business at a time when color analysis in the U.S. wasn’t very well-known. I think with anything new, it takes time to adjust. And if you can just stay on the path, the road will eventually either smooth out or lead you to a new one.

As you know, we’re big fans of Best of Hue. For our readers who might not be as familiar what can you tell them about the brand?
“Best of Hue” is a personalized color analysis studio dedicated to helping clients look and feel their brightest. In each 1.5–2 hour session, clients go through an extensive fabric draping process to discover which colors most enhance their natural beauty and radiance. We explore twelve palette options organized into the four seasons. Everyone leaves knowing whether they’re a Spring, Summer, Autumn, or Winter—plus which sub-palette best suits their complexion and features. After finding out their ideal colors for fashion, we cover neutrals, jewelry, makeup, and hair for a full glow-up.

Color is transformative, but often overlooked. Since we are all unique, a poppy red can make one person look like a walking skincare commercial, while another might look like an overcooked Maine lobster. Pastels give some people an ethereal glow, while on others (like me!) they scream “hospital patient”—the exact words used at my own color analysis in Seoul.

What sets me apart is how thorough and interactive my process is, and the uplifting energy I bring to each session. Coming from a writing background, I live by the principle of “show, don’t tell” too, which really helps in color analysis. Rather than rushing through drapes and dictating results, I take the time to compare and contrast fabrics so clients can truly see and feel the difference for themselves.

To me, the ideal results don’t just harmonize with a client’s physical features, but feel true to who they are. That’s why I ask about their preferences and incorporate a bit of color psychology, which many analysts in the U.S. don’t consider. Everyone receives their best palette for skin radiance, plus three other palettes that serve different purposes depending on their needs (whether it’s one that feels most like them, one that works best for business, special occasions, etc.)

My goal isn’t to limit anyone but to expand their options and encourage more mindfulness around color choices. I want every session to feel fun, eye-opening, and empowering overall. “Don’t let the wrong colors dim your light” becomes “don’t let anything dim your shine!” Helping people feel like their best selves has always been my passion, and color is a special way I’ve found of doing just that.

We’d love to hear about how you think about risk taking?
To me, risk is choosing to take a leap of faith in the face of uncertainty. When I went to Seoul, I felt lost and unsure of myself, with no clear plan for what to do next. Spontaneously signing up for a color analysis academy felt like a fog lifting. It was certainly risky pouring time, money, and energy into starting a new business and relocating to LA, especially because many people looked at me blankly once I said the words “color analysis.” I didn’t know if I would succeed, but I felt prepared to accept any outcome (except for not trying at all.)

I think risk can be found in small decisions too. For my clients, wearing a bold color is a risk and can even feel life-changing. They fear standing out and worry about what people might think. “I love this color, but I don’t want to look clownish,” they’ll sometimes say, and I realize they’re holding themselves back in a way I once did.

There is always going to be uncertainty surrounding the outcome of any risk, big or small. My fear of it kept me feeling stuck and risk-averse for years. I was more focused on the potential loss in taking a risk than the potential gain. Once I learned to embrace the unknown with a sense of hopefulness, and even playfulness, I felt like I could finally move forward and uncover more of my authentic self. I love inspiring my clients too, whose willingness to take the risk of wearing more color often opens doors to greater confidence, self-expression, and joy.

Contact Info:

• Website: https://www.bestofhue.com/
• Instagram: https://www.instagram.com/bestofhue
• Yelp: https://www.yelp.com/biz/best-of-hue-color-analysis-redondo-beach
• Other: https://g.co/kgs/A9PZbzq