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Meet Victoria Evans

Today we’d like to introduce you to Victoria Evans.

Hi Victoria, thanks for sharing your story with us. To start, maybe you can tell our readers some of your backstory.
I am the owner of Plush Beaute Lounge. I was born in Los Angeles, CA, and raised in the heart of the Inland Empire. As a teen, I knew I had to be involved in the world of beauty; I began working in a hair salon washing hair and prepping clients for stylists. The knowledge and experience I gained further fueled my desire to become a professional in the industry. I found myself pursuing my craft and growing my expertise while working as a Medical Assistant to pay the bills. In 2012, I obtained my manicurist license and began my career in the beauty industry.

I immerse myself when it comes to all things beauty. In 2018, I decided to have my brows micro bladed and my experience was absolutely horrible! This experience inspired me to learn the skill of microblading and semi-permanent makeup and enroll in an esthetician course to obtain a state license because I never wanted another person to go through what I had. I knew that microblading and semi-permanent makeup were services that I could do and master.

I’m genuinely passionate about the art of permanent makeup and the beauty industry. I developed my strong discipline and work ethic throughout the years by working in various salons; however, my presence in beauty was not where it should be. I wanted to showcase my talent and artistry on a larger scale, in a place of my own, so I birthed Plush Beaute Lounge in 2019!

I continue to attend courses with top-tier trainers to learn new techniques and master my craft. I’m incredibly committed to helping other people; rather it’s enhancing their natural beauty or helping them gain their confidence back after suffering from alopecia or battling cancer. What sets me aside as an artist is that my specialty brow service is completely unique for each client. No set of brows are the same, yet I’ve still managed to maintain a signature look/ style. People travel from all over the world to experience my custom brows & beauty services. It’s amazing to see my vision become my reality.

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
My journey has been smooth for the most part. As an entrepreneur we have to understand that everyday won’t be easy, there will always be great days and sometimes slow days. We have to continue to always push forward. There will be challenges, we work long hours, sometimes with no off days, no sick pay, no vacation pay etc. Sometimes we have to wear many hats to keep business running. Of course, every entrepreneur has moments in business when things can get a little rocky, but consistency is key. I remind myself daily, as long as I remain consistent, the rest will follow.

As you know, we’re big fans of you and your work. For our readers who might not be as familiar what can you tell them about what you do?
I run a small beauty studio by the name of Plush Beaute Lounge. I specialize in semi-permanent makeup, but I offer many services such as lash extensions, lash lifts, full body waxing, facials, spray tanning, brow lamination, scar lightening, inkless stretchmark removal, scar camouflage, and tiny tattoos. I also offer courses for all of the services offered here at Plush Beaute Lounge.

Many know me for my Semi Permanent Brows aka Ombre brows. I have clients who travel from all over the world to see me. I always imagined my business would brow into this. I opened my 1st studio in august of 2019 and its amazing to see how much success and support I’ve received in such little time.

I believe what sets me apart from others is my personality, I make my clients feel as though they’re coming to my home. Their appointments are a full experience. We laugh, share stories, get to know each other and I often find that I have something in common with each and every client. I build relationships with my clients, I’ve met some of their family members, and it’s awesome!

My clients are not just a number. I genuinely love what I do, and they can see it. Doing Semi Permanent makeup is art for me. Each set is a fresh canvas and I get to be creative. I’m creative by nature so It’s very therapeutic.

Is there anyone you’d like to thank or give credit to?
Honestly, I have an amazing support system. There’s so many to name. My parents and my children are my biggest cheerleaders, I’m a single mother of two girls and my parents help me with my children. It would definitely be challenging to be able to do what I do without them. I’m thankful for the referrals from my clients & my suitemates, all of my social media followers who share my work, the people in my community who mention my business when they know of someone who needs my services & everyone who has come to the studio to get a service done. Some clients drive 60 plus miles, some drive a short distance & the beauty of both is the fact that they could choose anyone, but they chose me & that makes my heart full.

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