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Check Out Kim Floresca’s Story

Today we’d like to introduce you to Kim Floresca.

Hi Kim, so excited to have you with us today. What can you tell us about your story?
My journey into the culinary world started when I was just 13. At the time, my aunt was living with us, and I’ll never forget the day she made what I can only describe as the worst meal of my life. I remember every detail of that dish, from the iodized salt she used to the seasonings. I’ll spare you the rest of the details, but I wasn’t allowed to leave the table until I ate it all. From that moment on, I promised myself that no one should ever have to endure such a meal again.

I started asking questions: Why couldn’t food taste better? Why did people settle for this? I became obsessed with finding the answers. I began consuming every bit of culinary knowledge I could get my hands on. Back then, I was inspired by chefs like Sara Moulton on the then-up-and-coming Food Network. Her passion and skill made me realize that food could be both thoughtful and transformative.

Eventually, I met a fellow chef who helped guide me further into the industry. From there, I worked my way through some of the best restaurants in the world, constantly chasing knowledge and refining my craft. Every kitchen became a classroom, every dish a new opportunity to learn.

To me, food is one of the most powerful tools we have to connect. It’s a universal language, one that communicates love, care, and community without needing words. Through food, we can build friendships, nurture health, create memories, and even foster wealth. That sense of purpose, bringing people together through what’s on their plate, is what continues to drive me every day.

So when I got a call saying Gwyneth was planning on opening a concept to collectively put my whole meaning into one brand, it really resonated with me. This is where I want to be. Not chasing Michelin, but chasing the cause to take the wellness approach to food. I never looked back and it has been one of the most fulfilling steps in my journey that I was longing for.

Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
It definitely hasn’t been a smooth road, but then again, any road worth traveling is bound to have its bumps, right?

Coming up as a woman in an industry that’s long been dominated by men was never easy. I often found myself working just as hard, if not harder, right alongside my male counterparts, only to watch them get promoted faster or earn more for the same work. That reality was tough to accept, but it also became fuel.

Thankfully, I come from a military family, and that upbringing gave me the kind of resilience you don’t learn in a classroom. Where others might have seen adversity as a setback, I saw it as motivation to push harder. I became tough because I had to be, it was survival in an environment that didn’t always welcome you with open arms.

In those days, you had to fight to be seen… and sometimes fight to stay unseen, depending on the situation. The industry was (and still is) incredibly competitive. A lot of people did whatever it took to stand out, sometimes at the expense of others. But what many failed to realize is that a restaurant is a team sport. No matter how talented you are, you’re only as strong as the people around you. And the real magic happens when a team works in harmony, not when individuals fight for the spotlight.

As you know, we’re big fans of you and your work. For our readers who might not be as familiar what can you tell them about what you do?
In my current role, we focus on culinary research and development. Essentially shaping the future of what ends up on the plate. We specialize in menu innovation, seasonal ingredient curation, and creative direction. A big part of my job is staying ahead of trends, anticipating what’s next, and making sure our offerings not only reflect where the industry is going, but also stay true to who we are as a company.

Beyond the food itself, I’m heavily involved in training and culture-building. We believe a great menu is only as strong as the team behind it. So we spend a lot of time developing people, mentoring chefs, refining systems, and building an environment where creativity, consistency, and collaboration can thrive.

What I’m most proud of is the impact I’ve had on both the food and the people. Seeing a dish we created become a staple on a menu is incredibly rewarding, but watching a team member grow into their own potential, that’s where the real fulfillment comes from.

What sets us apart is a balance of creative vision and operational practicality. We’re not just thinking about what looks or tastes good, we’re thinking about execution, scalability, and sustainability. We blend innovation with structure, and we never lose sight of the guest experience. We see food not just as a product, but as a story, one that reflects the people who made it, the culture it came from, and the community it serves.

How do you think about happiness?
What makes me happy is giving others the opportunity to rise in this business and helping them grow. I don’t come to work for myself. I come because I get to spend my days alongside some of the best friends, colleagues, and human beings I’ve ever met. They fuel me, challenge me, and push me to be better for them and with them. That’s why I’ve never felt like this was a job, not for a single day. It’s a privilege to build, learn, and share this journey together. Also dogs-never met a dog I didn’t find beautiful!

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Image Credits
goop Kitchen

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