Daily Inspiration: Meet Jasmine Powers

Today we’d like to introduce you to Jasmine Powers.

Hi Jasmine, can you start by introducing yourself? We’d love to learn more about how you got to where you are today?
— The drift, then the spark —

I did not start with a plan. I started with curiosity and a hunger for something new. For a while, I was anxious, depressed, and completely lost. I left an exercise and sports science track at Texas State University, transferred to UTEP, bounced between programs, and still never felt fully like myself. Then something shifted. One moment I was drifting from class to class. The next, I felt electrified, awake, excited about life again. I began attending business association meetings, grabbing coffee with local business owners, and showing up to events while I tried to finish my degree. The thrill of the unknown pushed me forward. I kept saying yes, and my days filled up with projects, conversations, and experiences where I could actually see myself growing.

Around that time, I taught myself the basics of video editing, and I got obsessed. From the beginning, I was meticulous and persistent. I have always been bubbly, and I love meeting new people and expanding my world. One day I would be downtown in luxury spaces, the next at a major El Paso modeling show, the next filming with influencers I had only recently met because I kept putting myself out there. The difference was that I was gaining skills. I was learning videography, experimenting with angles and lighting, and getting better with every project.

I was surrounded by people in different industries, learning nonstop. At 21 or 22, I did it simply because I loved it. I did not have a single, neat goal beyond improving. Somewhere deep down, I knew it, though. This was what I was made for. I had not felt that kind of clarity in a long time.

“When it is time to jump, you jump.”

The moment that made it undeniable was the day I skipped a marketing class to attend a business association meeting. I had been invited by an influencer, and I ended up meeting the mayor. That was my signal. I had bounced around in college enough to understand that if I worked hard, I could build this without a degree. Slowly, recognition followed. People would say, “I see your work. You are always posting, always working on something new.” That meant everything. I pushed content constantly. Even when it felt a little crazy, I loved it, editing late, driving all over El Paso, meeting new people, and having deep conversations that shaped me into a more thoughtful person. That is why I love social media and creation. It is not always a comparison game. If you are truly in it, the media gives you access to people and endless opportunities to learn. Eventually, I had to take it seriously. Catching up in school no longer felt as important as building my own path. A local franchise owner once told me, “The time you would spend in graduate school is the same time you could be building your business.” That landed. I did not know what I wanted from college anymore if it was not marketing, so I left. It was terrifying, and also liberating.

— Building a team, and a rhythm —

Once I committed fully, I knew I needed collaborators who shared my creative vision and had tools and skills I did not yet have. BMART became that partner. Most of my viral clips would not exist without his passion for videography, cinematography, and media. I still remember sitting with him at a Corner Bakery in El Paso, sharing my visions and goals, and watching him roll with my wild ideas. As the projects grew, so did his skills and equipment. My ideas
expanded, and he kept up.

We spent hours editing, color grading, and revising, working out of podcast studios and music
recording studios, filming projects with people like national Mexico hockey player Cameron Heon and countless others you can see on my Instagram. At the end of the day, it is about finding people who get it. Teams will not always align perfectly, but when the mission is bigger than any one person, the project comes through. I am grateful for BMART’s time, focus, and the long sessions of strategizing and bouncing ideas while the timeline kept moving.

— What Powers & Co. Media is known for —

At 21, I committed fully to this path. Now at 23, as an interviewer, producer, and the owner of Powers & Co. Media, I film social media interviews with inspiring people whose stories encourage the audience to set anxiety and fear aside, even for a moment, and take action.

Over the last two years, I have interviewed national hockey players, actors from Cobra Kai and The Karate Kid, YoungLA athletic ambassadors, an actor from The Chosen, Twitch streamers, pageant titleholders, and creatives across industries.
Each project has reinforced one truth: consistency is everything. My approach is rooted in people, emotion, and curiosity. I am not trying to ask questions just to fill time. I am trying to connect quickly and authentically, and to uncover the moments that make someone who they are. Most of the time, I am meeting people for the first time, yet within minutes, I want to reveal something real, something that resonates with them and with the audience. Curiosity has guided me my whole life. My father taught me to ask questions, learn in the moment, and follow where understanding leads. That curiosity took me through classical music internships, guiding high-ropes courses, personal training, and working the front desk at a hotel. Each experience taught me to observe people, environments, and the small details that make interactions meaningful.

— The drift, then the spark —
I did not start with a plan. I started with curiosity and a hunger for something new. For a while, I was anxious, depressed, and completely lost. I left an exercise and sports science track at Texas State University, transferred to UTEP, bounced between programs, and still never felt fully like myself. Then something shifted. One moment I was drifting from class to class. The next, I felt electrified, awake, excited about life again. I began attending business association meetings, grabbing coffee with local business owners, and showing up to events while I tried to finish my degree. The thrill of the unknown pushed me forward. I kept saying yes, and my days filled up with projects, conversations, and experiences where I could actually see myself growing.

Around that time, I taught myself the basics of video editing, and I got obsessed. From the beginning, I was meticulous and persistent. I have always been bubbly, and I love meeting new people and expanding my world. One day I would be downtown in luxury spaces, the next at a major El Paso modeling show, the next filming with influencers I had only recently met because I kept putting myself out there. The difference was that I was gaining skills. I was learning videography, experimenting with angles and lighting, and getting better with every project.

I was surrounded by people in different industries, learning nonstop. At 21 or 22, I did it simply because I loved it. I did not have a single, neat goal beyond improving. Somewhere deep down, I knew it, though. This was what I was made for. I had not felt that kind of clarity in a long time.

“When it is time to jump, you jump.”

The moment that made it undeniable was the day I skipped a marketing class to attend a business association meeting. I had been invited by an influencer, and I ended up meeting the mayor. That was my signal. I had bounced around in college enough to understand that if I worked hard, I could build this without a degree. Slowly, recognition followed. People would say, “I see your work. You are always posting, always working on something new.” That meant everything. I pushed content constantly. Even when it felt a little crazy, I loved it, editing late, driving all over El Paso, meeting new people, and having deep conversations that shaped me into a more thoughtful person. That is why I love social media and creation. It is not always a comparison game. If you are truly in it, the media gives you access to people and endless opportunities to learn. Eventually, I had to take it seriously. Catching up in school no longer felt as important as building my own path. A local franchise owner once told me, “The time you would spend in graduate school is the same time you could be building your business.” That landed. I did not know what I wanted from college anymore if it was not marketing, so I left. It was terrifying, and also liberating.

— Building a team, and a rhythm —
Once I committed fully, I knew I needed collaborators who shared my creative vision and had tools and skills I did not yet have. BMART became that partner. Most of my viral clips would not exist without his passion for videography, cinematography, and media. I still remember sitting with him at a Corner Bakery in El Paso, sharing my visions and goals, and watching him roll with my wild ideas. As the projects grew, so did his skills and equipment. My ideas
expanded, and he kept up.
We spent hours editing, color grading, and revising, working out of podcast studios and music
recording studios, filming projects with people like national Mexico hockey player Cameron Heon and countless others you can see on my Instagram. At the end of the day, it is about finding people who get it. Teams will not always align perfectly, but when the mission is bigger than any one person, the project comes through. I am grateful for BMART’s time, focus, and the long sessions of strategizing and bouncing ideas while the timeline kept moving.

— What Powers & Co. Media is known for —

At 21, I committed fully to this path. Now at 23, as an interviewer, producer, and the owner of Powers & Co. Media, I film social media interviews with inspiring people whose stories encourage the audience to set anxiety and fear aside, even for a moment, and take action. Over the last two years, I have interviewed national hockey players, actors from Cobra Kai and The Karate Kid, YoungLA athletic ambassadors, an actor from The Chosen, Twitch streamers, pageant titleholders, and creatives across industries.

Each project has reinforced one truth: consistency is everything. My approach is rooted in people, emotion, and curiosity. I am not trying to ask questions just to fill time. I am trying to connect quickly and authentically, and to uncover the moments that make someone who they are. Most of the time, I am meeting people for the first time, yet within minutes, I want to reveal something real, something that resonates with them and with the audience. Curiosity has guided me my whole life. My father taught me to ask questions, learn in the moment, and follow where understanding leads. That curiosity took me through classical music internships, guiding high-ropes courses, personal training, and working the front desk at a hotel. Each experience taught me to observe people, environments, and the small details that make interactions meaningful.

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
— The hard parts that made the work —
Has it been smooth? Not at all. Like many people who are not handed a golden ticket, I started with
no knowledge of my field, no connections, and very little money. But that should not stop you. I walked
into serious meetings with pending charges and a nearly empty bank account, thrifting professional
outfits because I could not afford anything else. And honestly, I loved the challenge.

I spent years working, editing, learning, and repeating, shaking hands, having conversations with
people from every walk of life, and navigating rooms I had never been in before, all while I was 21 and
22.

Grit takes time to cultivate. I was adopted from Russia and came to the U.S. unable to speak English.
Over time, I learned how to shape my voice, communicate clearly, and trust my ability to learn. That
growth fueled my academic drive, including honor roll and early college classes, and eventually gave me
the confidence to pursue bigger dreams, like building a career in media.

Doubt showed up constantly, internal and external. People questioned my experience, made
comments, or gave looks that said, ‘Why is she even here?’ I have even had someone ask me on set,
‘Who invited you?’ Media is not for the weak. Early on, people did not always credit the hustle. Some
assumed opportunities came easily. Before I began openly sharing the work behind the scenes, most
people had no idea what it took day to day.

I was called crazy for dropping out, especially after being a straight-A student in high school. Some
people thought I was delusional for saying my biggest dreams out loud. But speaking them publicly,
despite the judgment, built confidence. Every obstacle added another layer of trust in myself.
Eventually, I learned to treat opinions like background noise, not direction. Each challenge added
something new: hustle, patience, self-belief. It felt like collecting pieces over time, and then one day, the
pieces began to align.

People have doubted me my whole life, but I realized it was not really about me. Most people doubt
themselves, and they project those limits onto others. It is normal to feel doubt. What is not okay is
letting it rule you.

Can you tell our readers more about what you do and what you think sets you apart from others?
— The projects I is proudest of —

One of my favorite projects was with Sean Kanan, an actor known for Cobra Kai, The Karate Kid, and
General Hospital. Filming him in a mansion in West Hollywood and producing the project was surreal, a
simple idea brought to life.

Other moments still make me smile: securing a podcast studio for Abe-Bueno Jallad when I did not
know any studio owners, meeting a national hockey player casually at a model meetup and turning it
into a viral video with one million views, and reaching 1.9 million views in three months. Those were all
moments of uncertainty, but they became something incredible.

I am also proud of bringing the El Paso community together for an EP talent event with more than
100 people. It stretched me, introduced me to business owners and creatives, and reminded me that
goals that once felt unattainable are often just goals that need time and repetition.
It is okay to doubt. That is what the brain prefers, comfort and familiarity. What I am proud of is
doing the opposite: pushing forward anyway, even when it felt scary or uncertain.

Do you have any advice for those looking to network or find a mentor?
— Mentorship, networking, and the power of genuine energy —
When it comes to mentors and networking, my biggest advice is to ask the right people for
guidance. Early on, my creative ideas were not always encouraged, and I often felt dismissed. I kept
reaching out to my aunt, Lisa Caprelli, someone I connected with deeply and who has always inspired
me.

She is an entrepreneur, author, speaker, and the founder of Happy and Fun Lifestyle, LLC, with
decades of experience in branding, PR, and entrepreneurship. She has written 23 books, including the
Unicorn Jazz series, and she has represented more than 150 CEOs and entrepreneurs.
Anytime I shared a goal with her, she encouraged me to pursue it. She brought me to networking
events when I was 13 and showed me that almost anything can become an introduction to your work.

The way she carried herself, invested, passionate, intentional, taught me how far charisma paired with
sharp thinking can take you.
In networking, genuineness is everything. People can tell when you are authentic. If you are
naturally outgoing, lean into it. If you are more shy, bring a friend who can help you start conversations.

Some of my best connections came from simply showing up, liking someone’s energy, and continuing
the conversation without overthinking it.
I also love making introductions. Because I interview people, I tend to remember what they do well,
and I enjoy giving a quick, genuine ‘hype intro’ that recognizes someone’s hustle. In the right setting, it
helps people move into meaningful conversation faster.

A media lesson I have learned is to focus on value and storytelling. Earned media matters. If the
story is compelling and people care, it speaks for itself. My friend Indy Gonzalez, an emerging music
artist, also taught me the importance of consistent effort, even when the outcome is not clear. Every
step builds credibility and momentum.

And give yourself grace. Sometimes you are not in the right place yet to ask the right questions. I
once asked a major franchise owner whether I should have an LLC, and he laughed and said, ‘Wait, I
thought you already had one.’ I probably sounded clueless. But putting yourself in rooms with
experienced people is what prepares you for future conversations.
A sergeant major once told me, ‘Everyone still has to put on pants and a shirt.’ That stayed with me.
Why be intimidated? We are all human. Repetition builds confidence. Keep evolving, and keep showing
up.

–The philosophy–
Consistency is everything. It is easy to feel motivated when you see results. The real work happens
in the building phase, in the uncertainty, in the early mornings, in the unpaid projects, in the rush from a
low-paying job to a creative shoot because you refuse to let the dream die.
Fear is part of the process. When it is time to jump, you jump. Keep showing up, keep creating, and
trust that the work you put in now shapes everything that comes next.

Contact Info:

• Instagram: https://www.instagram.com/jasminepowers/?hl=en
• Facebook: https://www.facebook.com/profile.php?id=61569450684155#
• LinkedIn: https://www.linkedin.com/in/jasmine-powers-762aab224

Image Credits
@bmartsfilm – BMART
@lunarcolony.studio — Freddy Ronquillo