Every industry has its myths—stories insiders repeat until they sound like truth. But behind the slogans and the spin are unspoken (and sometimes unnoticed) realities – we asked some of the wisest folks we know to share what lies they’ve noticed in their industries.
Lipe ProducedbyNWP

The biggest lie the music industry tells itself is that success can be manufactured in a boardroom. They’ll chase formulas, trends, and numbers, but none of that guarantees a record that actually moves people. Another lie is that independent artists can’t compete, we’ve seen time and time again how independents with vision and consistency are rewriting the rules. Read more>>
Tracie Dean Ponder

That’s an excellent question, and there are many lies, but the biggest one my industry tells itself is that there is a single, repeatable formula for success. While there is tremendous value in learning from tried-and-true processes and leveraging them as a guide, we must not become so locked in that we cease to innovate. Read more>>
Shaila Paredes

I think one of the biggest lies in the beauty industry is that you have to constantly follow every new trend to be relevant. The truth is, beauty isn’t about chasing what’s popular in the moment, it’s about enhancing what makes someone feel confident and authentic. That is why I focus on creating natural, timeless brows rather than trends. Read more>>
Jennifer Bauer

I think the biggest lie this industry tries to sell people is that they’re broken and in need of fixing. This industry has a habit of focusing on trauma and locating what needs to be healed. Whatever we look for, we’ll find. Our mind is always proving ourselves right. Read more>>
elizabeth cohn

The biggest lies the floral industry tells itself revolve around fundamentally undervaluing the craft and settling for mediocrity. The industry perpetuates the myth that ‘anyone can do this,’ treating floristry like basic decoration rather than recognizing it requires years of training in color theory, design principles, and botanical behavior, which keeps pricing artificially low. Read more>>
BeNeca Ward

That you have to follow everyone else’s pattern to be successful, teach from the same curriculum made by others, speak from the stage like everyone else, show up to the same events as everyone else and live like everyone else rather than to tap into your own specific gifts given to you to share with the world. Read more>>
David Anthony Hinton

I am being called to step into a leadership position in more than one of the communities that I am apart of to elevate, inspire and continue the growth of everyone involved. Read more>>