Today we’d like to introduce you to Alexandra Spitz.
So, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
When my first son was born in 2011, I felt shocked by the experience being different than what I had expected it to be. On top of the overwhelming amount of work a newborn baby is, I felt guilty for having a hard time. My son was an easy baby so I should have been enjoying it more. I felt like a hostage and was really grieving the loss of my freedom. I joined a mommy and me class at A Mother’s Haven in Encino, where we lived at the time, and I had no idea that this group would have such a profound effect on my life and eventually lead me to my passion and purpose. The incredible women in the group became some best friends. It wasn’t until completing that class series that I realized how important it is to have other moms experiencing the same phase in motherhood supporting you on your journey. Fast forward 1.5 years when my husband was relocated to OC and it was time for me to leave my job and figure out what to do next. I had been working in commercial real estate as the Operations Director of a development firm for the 12 years prior. I couldn’t imagine working for anyone else at that point. I noticed OC didn’t have an age-specific mommy and me program for new moms so I decided it was my calling to create one to give other moms the same experience that I had as a new mom. Within 6 weeks I had a website launched and had classes running. We launched in January of 2013 and 5 years later, we have had over 2,000 moms in our classes and growing. At this time, we host 10-13 classes per week plus two free support groups for breastfeeding and postpartum mental health.
Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
Sometimes, I feel like I cheated because I truly love what I do and nothing feels like “work”. I am a perfectionist so I don’t settle. When I was 13 months in, I was teaching 8 classes per week, doing all of the administrative work and social media and had just had my second son. That was definitely a struggle I didn’t foresee happening! After that, I determined I needed help. At that time, I started to bring on additional instructors and help behind the scenes. That led me to the most amazing team I have today! I wouldn’t survive without them, especially my Program Manager, Katrina.
The New Mom School – what should we know? What do you guys do best? What sets you apart from the competition?
The New Mom School offers educational mommy and me classes for moms of newborns and infants. Our classes meet for 10-week series and includes everything you need to know as a new mom. I like to say it is everything you NEVER KNEW you needed to know! We specialize in the newborn phase and helping new moms overcome the challenges of being a new mom so they can enjoy the time as much as possible. Our classes are arranged by the birth month of the babies so all moms are experiencing the exact same phase in motherhood.
This sets us apart from any other program in our area. We also have a team of highly sought-after medical professionals in our area that visit each group to present on their area of expertise. This is truly a special experience for new moms to meet resources in their community that can support them in their journey. The friendships they build with the moms in their classes are unlike any others they will have. You only become a new first-time mom once and the experience will never be duplicated. To walk into a class with a clean slate as a re-birthed version of yourself is indescribable and unique, Moms can never expect what it’s going to be like after the baby arrives, but having a group of others going through the same things plus a curriculum and education to support you along the way makes a world of difference.
What is “success” or “successful” for you?
I feel success when I am able to help a new mom feel less anxious, less lost and more confident and empowered.
- Address: 2675 Irvine Ave, Suite 114, Newport Beach, CA 92627
- Website: www.newmomschool.com
- Email: firstname.lastname@example.org
- Instagram: https://www.instagram.com/newmomschool
- Facebook: https://www.facebook.com/newmomschool
- Twitter: https://twitter.com/thenewmomschool
- Yelp: https://www.yelp.com/biz/the-new-mom-school-newport-beach
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