Today we’d like to introduce you to Alyssa Wasko.
Hi Alyssa, so excited to have you with us today. What can you tell us about your story?
I started the brand accidentally in 2009 while I was in college. It was more of a creative outlet for me after losing my dad. It helped me through my grief. As it grew, I named it after my dad, Donald.
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Been a long 13 years! Many different logos, websites, product categories and offices. Have learned so much, it was rarely smooth but I think that is what’s gotten us to this point and us finding our identity and mission as a brand.
Appreciate you sharing that. What else should we know about what you do?
I act as CEO and Designer of DONNI. My main focus is designing our collections along with setting overall creative direction and marketing for the brand. I am most proud of the special team we have and the welcoming brand we’ve built.
Alright so before we go can you talk to us a bit about how people can work with you, collaborate with you or support you?
Be kind.
Contact Info:
- Website: shopdonni.com
- Instagram: donni
Image Credits:
@sarahasikora is the photographer of all photos