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Meet Rayne Parvis, Personal Stylist in Los Angeles

Today we’d like to introduce you to Rayne Parvis.

Rayne, let’s start with your story. We’d love to hear how you got started and how the journey has been so far.
It all started when I won a business consultation with a top business mentor at a seminar. I was broke, no career and lived in my parent’s garage. During the consultation, I was asked “what did I for fun?”, “what was I good at?” and “what have I done in the past?”. I explained how I loved to shop for others, clean out their closets and reinvent them based on their current goals. In addition to working in the fashion industry as a fit model for ten years, I understood the fit of garments and the importance of how they fit. He said, “Kim Kardashian started out as a personal stylist and that’s what you should do.” Animal rescue was also a huge part of my life… but we all know there is no money in that for a career. HAHA!

Eight years later, I’ve Style Coached™ hundreds of people and helped reinvent themselves and understand what styles work best for their body shape, unique coloring and why. I’ve been featured as a style expert on award-winning podcasts, talk shows, and national radio shows. My advice is featured online and in print, including LA Fashion Magazine. In the summer of 2018, I’ve accepted a personal stylist position at Nordstrom at The Grove.

Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
One of the struggles over the years has been to have a stable income. Some months were awesome and others were painfully slow. Being an entrepreneur is also quite lonely. Most of the time is spent on the computer marketing and hustling for new clients. After eight years of the teeter-totter solo existence, I started looking for full-time work at a company where I could still utilize my talents but have a more stable income… and teammates.

Please tell us about being a Personal Stylist.
Technically, I’m a Los Angeles based certified personal stylist, Style Coach™, personal stylist, media personality, and author of Ultimate Guide to Style: From Drab to Fab!. As a personal stylist, I work with all types – innovative branding agencies, top headshot photographers, singles who are ready to mingle, busy parents and professionals who desire a more polished image. Helping people shine from the inside out is my jam!

I’ve been told down-to-earth essence, undeniable humor and how I make shopping actually enjoyable for those who it is how I stand out. As a stylist, I am most proud of my authentic desire to not only make someone look the best but also feel the best. I’m also looking for different avenues to mix my love for people and fashion which keeps my career fresh and everchanging.

If you had to go back in time and start over, would you have done anything differently?
If I had to start over, I would have got my Style Coach™ and Personal Stylist certification sooner. Taking Lauren Messiah’s, from School of Style, Personal Stylist Business class and the Style Coaching Institute was life-changing. Trying to do things cheaply by yourself is not the best option. Fork the money over to invest in your craft! There were so many contracts and paperwork that I didn’t have for the first seven years of my career. I’m so grateful, I never got sued and everything ran smoothly.

Contact Info:

  • Website:
  • Phone: 8183146335
  • Email:

Image Credit:

Bill Devlin, Vanie Poyey and Kc Connor Morse

Getting in touch: VoyageLA is built on recommendations from the community; it’s how we uncover hidden gems, so if you know someone who deserves recognition please let us know here.


  1. Tom Antion

    November 20, 2018 at 18:40

    Rayne is a true gem. I was privileged to be part of her business development. I also featured her in episode 15 of my podcast She was fantastic and funny.

    • Rayne

      November 30, 2018 at 03:28

      You’re the best Tom! Thanks for being the mentor I mentioned in the first part of the article.

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