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Meet Marylynn Sienna of Essence De La Perle

Today we’d like to introduce you to Marylynn Sienna

Hi Marylynn, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today?
Hello, my name is Marylynn Sienna. I grew up in Huntington Beach, California and moved to Los Angeles about 8 years ago. I am an entrepreneur working in the health and beauty market with a current emphasis in skincare.

From a young age, I was captivated by the beauty industry. I vividly remember experimenting with makeup and skincare as a teenager, which eventually sparked a dream of creating beauty products of my own. While in college, I worked at Sephora, where my passion for makeup and skincare truly deepened. Being surrounded innovative products and the excitement of helping others feel confident in their own skin was something that resonated with me and sparked a passion in me to delve deeper into this space.

After college, I transitioned into working at several dermatology offices, where I gained invaluable insights into skin health and the science behind effective skincare. This experience further fueled my desire to create something meaningful within the beauty space. Then came the pandemic, which, like for so many, became a time of reflection and growth. It was during this period that I began developing beauty tools, skincare, and various products for like-minded brands, blending my passion with an expanding knowledge of the industry. I would spend hours researching the gaps or pitfalls of the beauty market and try my best to create products that could help people feel the most confident, while maintaining convenience.

Working for other companies was a great learning experience—I observed both the successes and missteps of the beauty world. This gave me the confidence to finally take a leap of faith and venture out on my own, doing my best to embody “girl boss energy.” I had been developing a concept for a body care line, determined to bridge the gap between face care and body care, when fate stepped in.

During my search for the right manufacturer, I met Roselyn Shieh, a brilliant formulator with over 18 years in the industry. She had developed an exceptional product, Essence De La Perle, an encapsulated anti-aging serum that instantly stood out. The innovation and effectiveness was unlike anything I had encountered, which shocked me because at this point in my career, I feel I had tried and seen it all for the most part. It was clear to me that this product was special, and I knew I wanted to be a part of it. Together, we’ve partnered to bring this remarkable line to life, and I couldn’t be more excited about its launch later this month. You can find it on our website essencedelaperle.com or on Tik Tok Shop + Amazon. It’s a beautiful fusion of science, luxury, and effectiveness that I am proud to back.

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
It definitely hasn’t been a smooth road, but entrepreneurship never is. Each challenge has shaped my journey for the better. One of the biggest hurdles has been navigating the marketing landscape within the skincare industry, which is both competitive and fast-paced. However, I’ve come to see this as an opportunity to refine our message and create something that truly resonates with our audience. The beauty space is constantly evolving, and while it can be fickle at times, I see that as a driving force behind innovation and the setting the highest standard I can. It pushes us to be more creative, more thoughtful, and ultimately to develop products that have real staying power.

Another challenge has been scaling the business with a smaller team, but I view this as one of the most rewarding aspects of what we do. When you’re working with a tight-knit group, every win feels even more meaningful and personal to your growth as a person. It’s taught me to be resourceful and strategic, focusing on the most impactful areas for growth. Having a smaller team means that everyone is deeply invested in the mission, and we’re able to move with agility, adapt quickly, and maintain a sense of authenticity in everything we do.

The challenges I’ve faced have only made me more resilient and determined. They’ve reinforced the importance of patience, persistence, and the power of a strong vision. Every obstacle has ultimately been a stepping stone toward creating a brand that I believe in wholeheartedly, and I’m excited to continue evolving with it.

As you know, we’re big fans of Essence De La Perle. For our readers who might not be as familiar what can you tell them about the brand?
At the heart of my business is a deep passion for skincare and beauty innovation. I co-own Essence De La Perle with Roselyn Shieh, the creator of the brand and product. I am mainly acting as the marketing and scaling model behind her brand because I truly think she deserves the deepest success for what she’s already created. It is a brilliant product and I cannot wait for the world to have access to it. It has changed my skin and so many others for the better. Not only does it take care of anti-aging, it has also eradicated all stubborn breakouts. The silky serum offers cutting-edge, anti-aging ingredients encapsulated in ‘pearl-like’ gelatin capsules.

What sets us apart is our dedication to preserving the integrity of each ingredient, using encapsulation technology to ensure maximum potency. This unique delivery system protects active ingredients from air exposure, so every dose delivers the freshest and most effective skincare possible. The Essence De La Perle Youthening Time Capsule is a product I’m amazed by—formulated with powerful skin vitamins, CoQ10, astaxanthin, and other nourishing elements that support hydration, reduce dark spots, banish breakouts and minimize fine lines. This product is a staple in my routine.

Additionally, I am developing another brand that I’m equally excited about—Dewi Body Care. Dewi is all about elevating the body care experience to the level of face care. I believe that the skin on your body deserves the same attention and luxury. Our products, like the Day to Day hydrating moisturizer, feature science-backed, innovative formulations in beautiful, refillable glass packaging, designed to be displayed and used every day. The mission is simple: to bridge the gap between facial skincare and body care, delivering a transformative, hydrating experience that makes people feel confident in their skin.

What I am most proud of is how both La Perle and Dewi represent the intersection of science, beauty, and sustainability. We don’t just create products; we create an experience.

For readers, I want them to know that our brands are about real results without compromise. We’re passionate about giving people products that not only work but also fit seamlessly into their lives, making beauty an empowering part of their routine.

Have you learned any interesting or important lessons due to the Covid-19 Crisis?
The COVID-19 crisis was an eye-opening experience for me, both personally and professionally. In the beauty industry, where trends and consumer behavior can shift rapidly, the pandemic pushed me to think outside of the box and adjust to a completely new landscape. People’s priorities changed almost overnight—self-care and wellness became more important, while traditional in-store experiences were no longer possible. That shift taught me to reimagine how we interact with our customers and how to create a more meaningful connection, even without the usual face-to-face interactions.

One of the most important lessons I learned is the power of digital presence. Before the pandemic, I was focused more on physical branding and in-store marketing. But with the world going virtual, I realized the significance of a strong online presence and direct-to-consumer sales. We had to pivot quickly to meet consumers where they were—at home, engaging through digital platforms. This also led to a deeper understanding of how to create online communities, share knowledge, and build trust digitally.

Another key lesson was the importance of being nimble and prepared for the unexpected. COVID-19 disrupted global supply chains, and this highlighted the need for flexibility in sourcing materials and managing operations. I learned to have backup plans and to remain proactive in managing logistics and partnerships. These strategies are now embedded in how I approach the business going forward.

But beyond the practical lessons, COVID-19 also deepened my understanding of the emotional side of skincare. In times of uncertainty, people turned to beauty and skincare as a form of comfort, a small way to take care of themselves when everything else felt chaotic. It reinforced my belief that what we create in the beauty industry goes beyond just products—we’re offering people moments of care and self-appreciation, which feels more important than ever.

Contact Info:

Image Credits
headshots of myself (blue background) – Wes Klain
product and brand shots (warm tone) – Andrea Domjan

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