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Today we’d like to introduce you to Ariel Catalasan.
Hi Ariel, please kick things off for us with an introduction to yourself and your story.
I’ve always loved fashion and style for as long as I could remember. My earliest fashion memory was at 3 years old, designing dresses in my coloring book with crayons and accessorizing my outfits with scrunchies. I credit my mom for sharing her passion for fashion with me at a young age and nurturing my love for it throughout the years. Fashion became our love language. She showed me dressing up is meant to be fun, creative, and ultimately about being true to yourself.
These lessons from my mom stayed with me as I embarked on a non-linear career path, including my first retail job, internships in fashion marketing and celebrity PR, a corporate job in giftware branding, copywriting, and a brief yet life-changing stint as a fashion influencer. With every experience, it became more clear and specific what type of work actually lit me up. I realized that helping people feel seen and inspiring a positive impact through my creative work fills my heart with purpose.
I witnessed firsthand and experienced in my own personal life how style is an incredible tool for self-empowerment, creative expression, and manifestation. I’d intentionally dress up to boost my confidence at work leading to new opportunities, rely on style as a form of self-care when I was being too hard on myself, and honor my inner child by having fun with my outfits on a daily basis. One day after watching Queer Eye in Japan, I had a lightbulb moment that I wanted to help people transform from the inside out too, through their style and mindset. I signed up for different courses to learn how to become a personal stylist and confidence coach then and there!
Now, I’m a personal stylist, confidence coach, and astrologer through my business, Ariel Britney LLC. It’s been liberating to create a business where I can be my full self, including integrating my multi-passionate, spiritual nature into my work. I’m so grateful that the vision and impact I used to yearn for in my career came into fruition, exceeding my expectations.
I’m sure it wasn’t obstacle-free, but would you say the journey has been fairly smooth so far?
Entrepreneurship has been a whirlwind of growth for me, both personally and professionally. Finding that work and life balance has been a major learning curve, especially since I’m dedicated to serving my clients. Learning from my coaches and mentors has been instrumental to my growth. They’ve helped me fine-tune my processes and lean into my unique strengths, all while encouraging me to prioritize my well-being, fulfillment, and intuition. Now, I’ve set boundaries to be more present during downtime with my loved ones and trust my intuition to take creative risks as I naturally evolve.
On top of that, juggling new ideas while keeping current projects on track showed me the importance of delegation. Bringing on an assistant to handle tasks like podcast editing and copywriting has been a game-changer. It frees me up to dive deep into creative work I enjoy, and having someone to brainstorm with has been tremendously helpful. It’s incredibly important to me to have a strong support system I trust to help me navigate life as a business owner. It’s been vital to ask for help, keep mastering my craft, and be open to change.
Appreciate you sharing that. What else should we know about what you do?
I help heart-centered leaders and creatives express and embody their multidimensional selves, step into their next era, and celebrate themselves. I love helping women dress to manifest their biggest dreams and make the impact they’re meant to make in this world. My services include in-person and virtual styling for photoshoots, events, bespoke projects, and personal and/or professional rebrands. I also offer unique services that combine my love for style and spirituality, including style embodiment experiences, style birth chart readings, and oracle readings.
I’m known for my spiritual, compassionate approach to style. To me, style is a visual declaration of who we are and an expression of our inner world. It’s a ritual of self-love to adorn yourself in a style that feels good, simply because we are inherently worthy and deserve to feel good. My mission is to catalyze powerful identity shifts for my clients so they can create what’s on their hearts, reclaim their self-expression, and own the magic of who they already are.
I’m fiercely passionate about holding space for my clients to feel safe to be authentic, rediscovering and reconnecting with parts of themselves that are now ready to be seen. I am humbled and honored in the trust, vulnerability, and stories they share with me. I’m most proud of my clients and their transformations, which are always so potent and beautiful to witness. They emerge with more confidence, self-love, and a deeper sense of identity and purpose. My favorite part of my job is seeing them embrace their individuality, beauty, gifts, and radiance on a whole new level.
Based on feedback from my clients and community, what sets me apart is my heart-centered, empathetic energy combined with my intuitive sense for style. I develop genuine connections with my clients, fostering trust and rapport from the beginning. Getting to know my client in a sincere way not only brings me joy but helps me tap into their energy and intuitively translate their essence, goals, and personal stories into their style. It’s important to me to create a warm, welcoming space and be a trusted collaborator who truly understands and supports them. Whether I’m marveling at their stunning brand photos, illuminating their unique strengths through the lens of their birth chart, or jetting off to style them at their business conferences, I absolutely adore being their hype woman and cosmic cheerleader!
Contact Info:
- Website: www.arielbritney.com
- Instagram: https://www.instagram.com/ariel.britney/
- Other: Podcast URL: https://dresstomanifestpodcast.podbean.com/
Image Credits
Paige Ray
Danielle Riley
Gaury Verma
Gareth Shaw
Emily Kim