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Life & Work with Viana Ramos of Santa Clarita

Today we’d like to introduce you to Viana Ramos.

Hi Viana, so excited to have you on the platform. So before we get into questions about your work-life, maybe you can bring our readers up to speed on your story and how you got to where you are today?
I have always loved baking but Seeing people’s excitement when you gift them a home baked banana bread or jumbo sized cookie- that’s the ultimate compliment. I kicked off my bakery dream right before Covid— I had mixers spinning, ovens blazing, and big hopes… until the world decided it didn’t want anything homemade unless it came shrink-wrapped in plastic. So I hit pause, swapped my apron for a blazer, and joined the corporate grind. Fast forward to April 2024: I got fired, cried a little, then realized it was the perfect excuse to fire up the oven again. I dusted off my recipes, upgraded my sourdough starter, and jumped back in, full whisk ahead. Now, my kitchen smells like heaven, my hands are always covered in flour, and honestly, I wouldn’t have it any other way.

Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
Getting fired in 2024 felt like a disaster at first, but it turned out to be the push I needed. Since then, the struggles have shifted to learning how to market myself, manage burnout, and balance baking with motherhood & college. But every burnt batch and late-night dough emergency has taught me something—and I’m better for it. Gratefully, The people in my life have been extremely supportive.

Thanks for sharing that. So, maybe next you can tell us a bit more about your work?
I run a small-but-mighty bakery where everything is made from scratch, with love, butter, and just the right amount of chaos. I specialize in nostalgic baked goods with a twist—think classic cookies, breads, and pastries, but with unexpected flavors, fun names, and maybe a little glitter if the mood strikes. I’m known for my small-batch jumbo cookies that have developed a tiny cult following, and my seasonal treat boxes that feel like edible hugs. What I’m most proud of is building this from the ground up—twice—and staying true to my weird, wonderful style the whole way through. What sets me apart? It’s not just the taste—it’s the personality. Every item has a story, a vibe, and a homemade touch you can actually feel. It’s not just about baked goods; it’s about joy in baking with love.

What quality or characteristic do you feel is most important to your success?
resilience—with a side of humor. Baking (and running a business) is full of flops, burns, and the occasional dough disaster, but being able to laugh, learn, and keep going has been everything. I’ve had to start over, pivot, and rebuild more than once, and each time I’ve come back stronger (and probably a little more caffeinated). That mix of stubborn determination and the ability to roll with the punches—plus a genuine love for what I do—has been the secret ingredient to keeping this dream alive.

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