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Life, Values & Legacy: Our Chat with Tisha Morris of Ojai

Tisha Morris shared their story and experiences with us recently and you can find our conversation below.

Hi Tisha, thank you so much for joining us today. We’re thrilled to learn more about your journey, values and what you are currently working on. Let’s start with an ice breaker: What’s the most surprising thing you’ve learned about your customers?
One of the most surprising things I’ve learned from my clients is just how resilient and endlessly creative they are in an industry that’s constantly shifting. Whether they’re writers, filmmakers, or other creators, they continue to adapt, reinvent, and find new ways to tell stories—even when the business models or platforms they once relied on are changing. What’s also been fascinating is watching how they respond to emerging technologies like AI. While there’s understandable fear about its impact on creative ownership and originality, many of my clients are using those same tools to expand their craft and level the playing field with studios. It’s a reminder that creativity and the human spirit behind it always finds a way to evolve, even in the face of disruption.

Can you briefly introduce yourself and share what makes you or your brand unique?
I’m an entertainment attorney, author, and mediator based in Ojai, California. I founded Legacy Arts Law, a boutique law firm that helps creators, writers, filmmakers, producers, and entrepreneurs protect their intellectual property, structure their businesses, and plan their personal and creative legacies. What makes my work unique is the intersection of creativity, law, and legacy. I’ve spent my career immersed in both the artistic and legal worlds, so I understand firsthand the challenges creatives face when turning their art into a sustainable business. My firm’s mission, “Create boldly. Protect wisely. Leave a legacy” reflects that balance. I want my clients not just to safeguard their work, but to see it endure long after them, as part of their larger story.

Amazing, so let’s take a moment to go back in time. What relationship most shaped how you see yourself?
The relationship that most shaped how I see myself was with the Honorable Judge David Kennedy, whom I had the honor of clerking for in federal court right out of law school. He was an extraordinary human being, deeply kind, wise, and universally respected on the bench. One of the lessons he imparted that has stayed with me is that “it’s hard being human.” It was his way of reminding us to lead with empathy, even in a system that can sometimes forget the humanity behind the law. He also taught me to “take your work seriously, but not yourself,” which was his gentle way of keeping humility and perspective at the center of the profession. His mentorship grounded me in both integrity and compassion, which are qualities that continue to shape how I practice law and navigate life.

If you could say one kind thing to your younger self, what would it be?
I would tell my younger self: “It’s okay to be different” and “Do it your way.” In fact, that’s where your strengths lie. For a long time, I thought there was a “right” path or formula for success, but the truth is everyone else is making it up too. The moments I’ve trusted my instincts and followed my own rhythm, even when it didn’t look like what others were doing, have been the most rewarding. Authenticity always finds its way to the right people and opportunities.

I think our readers would appreciate hearing more about your values and what you think matters in life and career, etc. So our next question is along those lines. What are the biggest lies your industry tells itself?
One of the biggest lies the entertainment industry tells itself is that the traditional studio system will always be the center of power. We can already see that’s no longer true. The industry has always evolved through disruption, from the rise of television to streaming and now, emerging technologies like AI and decentralized content creation are reshaping the landscape once again. Power is shifting toward individual creators, smaller production companies, and new platforms that prioritize direct audience connection. The entertainment business is built on storytelling, and yet it sometimes forgets its own story: nothing stays the same forever.

Okay, so let’s keep going with one more question that means a lot to us: What will you regret not doing? 
Taking the day off.

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