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Life, Values & Legacy: Our Chat with Dr. Alison Curdt of Simi Valley

We’re looking forward to introducing you to Dr. Alison Curdt. Check out our conversation below.

Hi Alison, thank you so much for taking time out of your busy day to share your story, experiences and insights with our readers. Let’s jump right in with an interesting one: What is something outside of work that is bringing you joy lately?
I enjoy distance running and am training for the 2026 LA Marathon. This is a fun challenge for me personally after running 2 NYC marathons. The training regime allows me to practice a different set of discipline and clear my mind while reaping health benefits. I enjoy a challenge of pushing myself to my limits and an event like this brings me joy to train for.

Can you briefly introduce yourself and share what makes you or your brand unique?
I’m a PGA Master Professional and LPGA Master Professional based in Los Angeles, where I serve as the Director of Instruction at Wood Ranch Golf Club and President of the Southern California PGA. My career has always centered on helping golfers unlock their potential—both physically and mentally (I have my doctorate in psychology and am a licensed MFT and LPCC). What makes my approach unique is the fusion of my clinical psychology background with golf performance coaching. I don’t just teach golf swings; I help players understand their thoughts, emotions, and confidence patterns so they can perform their best on and off the course.

Through my company, Alison Curdt Golf, and newly released book The Golf Performance Code, I’m working to redefine how golfers train by integrating the mind, body, and nutrition. My mission is to elevate how people experience the game—making it not only about performance, but also about personal growth, resilience, and joy.

Appreciate your sharing that. Let’s talk about your life, growing up and some of topics and learnings around that. Who taught you the most about work?
Without question, my parents taught me everything about work ethic and accountability. They led by example—never asking for more than they were willing to give themselves. From an early age, I watched them show up every day with integrity, perseverance, and pride in what they did. They instilled in me the belief that effort and attitude matter just as much as talent.

They also emphasized the importance of putting my best self forward—whether that meant staying late to finish a project, showing respect to everyone I worked with, or handling challenges with grace. Their example shaped how I approach my work today: with discipline, gratitude, and a commitment to excellence.

If you could say one kind thing to your younger self, what would it be?
I’d tell my younger self to trust the process and stop trying to have it all figured out so soon. The setbacks, detours, and moments of doubt are just as valuable as the successes—they’re shaping the resilience, confidence, and compassion you’ll need later. I’d remind her to be proud of her effort, not just her outcomes, and to know that showing up authentically will open more doors than perfection ever could.

I think our readers would appreciate hearing more about your values and what you think matters in life and career, etc. So our next question is along those lines. Where are smart people getting it totally wrong today?
I think smart people sometimes get it wrong by confusing being busy with being effective. We live in a world that celebrates overachievement and constant motion, but real growth—whether in golf, business, or life—comes from reflection, awareness, and purpose. Many high performers focus on accumulating knowledge, credentials, or wins, but overlook emotional intelligence, balance, and connection.

In my world of coaching and psychology, I see how brilliance without self-awareness can lead to burnout or stagnation. True wisdom isn’t about knowing more—it’s about understanding yourself, staying curious, and leading with empathy.

Before we go, we’d love to hear your thoughts on some longer-run, legacy type questions. If you knew you had 10 years left, what would you stop doing immediately?
I’d stop worrying about pleasing everyone. As a leader, coach, and professional, it’s easy to get caught up in meeting expectations and maintaining appearances—but that can slowly dilute joy and authenticity. I’d stop saying “yes” out of obligation and start saying “yes” only to what truly matters: meaningful work, deep connections, and experiences that make me feel alive.

Life’s too short to live on autopilot. If I had 10 years left, I’d trade perfectionism for presence, and I’d spend my energy on purpose, not approval.

Contact Info:

  • Website: www.alisoncurdtgolf.com & www.curdtperformancetherapy.com
  • Instagram: alisoncurdtgolf
  • Linkedin: alisoncurdt
  • Twitter: glf66grl
  • Facebook: alisoncurdtgolf
  • Yelp: alisoncurdtgolf
  • Youtube: alisoncurdtgolf

Image Credits
Melissa Wolf, Cean One

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