Barry Moore shared their story and experiences with us recently and you can find our conversation below.
Hi Barry, thank you so much for taking time out of your busy day to share your story, experiences and insights with our readers. Let’s jump right in with an interesting one: What do the first 90 minutes of your day look like?
Great question. The first 90 minutes of my day with me on the couch at 3am listening to Rain On Leaves via the Calm app. I begin training clients at 4:30am Monday through Friday so I like to begin with alone time for meditation, gratitude, and to shape my training plan for the day. The first part is to center myself and the next is to focus on getting my clients to their goals.
Can you briefly introduce yourself and share what makes you or your brand unique?
My name is Barry Moore, and I am the founder/owner of Getmoorefitness. I started this business over 25 years ago, actually as my side hustle because my plan was to build on my small acting resume after I landed a national commercial which allowed me to obtain my SAG-AFTRA card. Unfortunately the day I left my corporate job as District Service Manager for American Honda I found out my father was diagnosed with terminal cancer. It wasn’t long before I had to switch my career focus towards personal training which was financially more consistent than getting steady acting jobs.
I decided to shift with the shift and commit to building a regular clientele which I am very fortunate to have to this day. My specialty is sports specific training and I blend it into programs for everyday folks because I believe we ALL are athletes in the game of life. Throughout the training experience I coach, counsel, love on each soul that passes through my door encouraging them to invest in their bodies and mind for the future as well as for their happiness.
Amazing, so let’s take a moment to go back in time. Who were you before the world told you who you had to be?
I was a dreamer, and still am. I grew up in the 70’s and raised by a single mom. I saw how hard she worked. I also saw how we lived on the margins, and many times below them. I endured trauma like many of us walking the earth, and I knew no one would care so I had to figure out how to be successful and at something. Dreaming for me was my escape, but it was also the runway for me to take off. All I believed was that I had to be open to failure and not resistant to change. I envied people that had a plan, had a path because my life was built on chaos. When I realized that it was one of my super powers I embraced it and my plane took off.
Was there ever a time you almost gave up?
YESSSS. It was 2 months in and I was scared. My father was dying. I had made multiple trips to Arizona to see him. My cash reserves designed as start up capital and to keep the household afloat were being depleted so I started looking in the corporate space again. I thought I could become a business trainer with a company that conducted professional development workshops. I interviewed and got the job; however, a day later I turned it down before I ever started. I did so because I felt I hadn’t given personal training enough time. The last thing I wanted to do was quit and never know what I would become. It was at that moment I sacrificed acting for creating a business. I was all in.
Alright, so if you are open to it, let’s explore some philosophical questions that touch on your values and worldview. What are the biggest lies your industry tells itself?
The two biggest lies are your answers are in analytics (smart devices) and various high intensity interval training programs. Truth is your answers are in the effort you give, the consistency you avoid, and the discipline you need. Period. Losing weight and/or improving your fitness/strength resides in believing in the fundamentals. Decades ago it was cardio and then came the various diets; however, dissecting the root causes come down to energy in vs energy out, nutrition, and being uncomfortable. Sadly what sells is flashy, fun, and the next shiny object for those to follow. I’m very real with my clients, and as my wife says sometimes the price of admission may be too high. I try to help them define their goals and challenge them to meet them using the tools they have.
Okay, so let’s keep going with one more question that means a lot to us: What is the story you hope people tell about you when you’re gone?
I hope people remember how much I truly care about them. I could not have been in business this long through all the economic cycles and a pandemic without my clients. They are family. We’ve grown up together and that’s a privilege I will never forget.
Contact Info:
- Website: https://www.getmoorefitness.com
- Instagram: Getmoorefitness
- Linkedin: Barry Moore
- Facebook: Getmoorefitness
