Latoya Miller shared their story and experiences with us recently and you can find our conversation below.
Latoya , it’s always a pleasure to learn from you and your journey. Let’s start with a bit of a warmup: What is something outside of work that is bringing you joy lately?
Watching my children grow up into young adults. I have a a sophomore in college, a senior in high school and a seventh grader. They are all finding their way and making me proud. This brings me joy.
Can you briefly introduce yourself and share what makes you or your brand unique?
My name is Latoya Miller, owner of All Things Divine, LLC. I started my company under the name Divine touch tax services in 2011. Main focus was tax preparation. I have now expanded into Notary public, loan signing, small business bookkeeping, business formation, business advisory, web design and management, and I offer CPR certified courses through the Red Cross. What makes me stand out from different businesses is my client relationship. When it comes to my services that I offer, I explain to my clients the benefits of the services, the pros and the cons so that they may weigh their options. It’s very important to me to make sure that my clients understand the services they are getting. In tax preparation I explained to my clients line from line, what credits and deductions they qualify for and how to prepare for a better tax year. My prices are affordable and focus on low income families.
Appreciate your sharing that. Let’s talk about your life, growing up and some of topics and learnings around that. Who were you before the world told you who you had to be?
As a young child, I was very shy and had low self-esteem. I didn’t feel comfortable speaking. I came from a family that struggled and had to start work at a very early age. I started hustling and braiding hair at the age of 12 to make a couple of dollars for school lunch. Once I turn 16 I got my first job at Old Navy. This created responsibility. When I was 17 I began working for KB toys. This was a job that made me feel confident and important and allow me to move up into a supervisor position from that moment-on every job that I’ve had I made it a point to elevate in my early 20s. I realize that I wanted to be a business owner. I wanted to have a career where I’m able to make a difference in someone else’s life.
Was there ever a time you almost gave up?
Before I went into tax preparation, I was a licensed cosmetologist working in local shops. I had just had my second child and finances was a struggle working as a hairstylist money is not guaranteed. It’s client based and not everyone is in need of a service daily. This became frustrating and I gave up on entrepreneurship it went back into the working field as a tax preparer for instant tax and a city bus driver. I didn’t believe that I can ever get back into self employment. While preparing taxes, I had the opportunity to audit stores. I realize that Franchise tax companies was not for the people it was for the dollar. This inspired me to start my own business.
Sure, so let’s go deeper into your values and how you think. What would your closest friends say really matters to you?
I believe that my closest friends will say what matters to me the most is being a mother, being there for people helping them better themselves and feeling accomplished based off of other people’s success that I was a part of.
Thank you so much for all of your openness so far. Maybe we can close with a future oriented question. If you retired tomorrow, what would your customers miss most?
If I retire today, I believe what my customers will miss most is the relationship that we have. My customers are like family. We build a bond in a connection that goes beyond that day of service. My customers tell me often that they have a great experience with me. I’m a relatable person, understanding and very helpful.
Contact Info:
- Website: https://Atdllc.org
- Instagram: Atdllc & Boss.Lady.Tee
Image Credits
GoHardVision
