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Inspiring Conversations with Dan Cushing of Cushing Personal Training

Today we’d like to introduce you to Dan Cushing

Hi Dan, so excited to have you on the platform. So before we get into questions about your work-life, maybe you can bring our readers up to speed on your story and how you got to where you are today?
I started my journey after my pro hockey career ended and fell into becoming a strength and conditioning coach in my hometown of Boston, MA. I was training at a facility called Mike Boyle’s strength and conditioning working with professional athletes all the way down to middle schoolers. I had an opportunity in 2018 to move to LA for sports/training and took it to get me out to the west coast. I knew LA had a huge market for fitness and with my skills/experience/knowledge with training the sky was the limit. After bouncing around a little to build my name up I got my first real break working at Royal personal training in Beverly Hills training celebs! This took my reputation in LA to the next level exactly what I was working for. After a few short months my clientele grew and I took my training into my own hands and started my mobile personal training business. I am all about convenience and knew if I could make my clients lives easier I hit a home run. In the beginning it was a little up and down, but in about 2022-2023 it really took off and I built a very high end and elite reputation for my training and now train some of the highest level clients in all of LA from CEOs to Celebs to fashion designers to top lawyers/surgeons to movie/music producers/writers. My clientele has consistently grown each year and have solidified myself as the #1 mobile personal trainer in LA! I am expanding my business into strength and conditioning for young athletes/kids this past summer. I train kids from 7-19 years of age. I am very passionate about creating awareness for kids to normalize working out. It is so important for them to start developing their motor skills and other areas while their bodies are growing. I’m very excited to really pursue this avenue. All of your premier private schools are my kids athletes at. The Cushing brand is creating an empire in the fitness industry in LA. As the founder I am excited to finish 2024 strong and head into 2025 with our powerful momentum we have built up!

Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
It has not been a smooth road whatsoever. Our biggest hurdle was Covid and trying to grow our clientele because once gyms started to open up again it was tough keeping everyone around. People wanted to get out of their homes and workout in public get out and feel normal again. That was tough for about a year after Covid and it was a very low time for my training. Everything was so uncertain in the world so people were trying to get back to a normal life. Mobile training was not very popular at the time so i needed to work my butt off to create that need and show you don’t need fancy equipment to get results

As you know, we’re big fans of Cushing Personal Training. For our readers who might not be as familiar what can you tell them about the brand?
My business is a high end private mobile training business. I train very elite clientele all over LA, specifically the valley, and I provide all the necessary equipment and more. You should know that Cushing personal training holds ourselves to a very high standard of professionalism and luxury. We offer the best of services and are elite level coaches/trainers. I specialize in strength and conditioning/ resistance training. What sets me apart is my consistency and discipline to my clients and my craft. I am a leader in the industry and my reputation speaks for itself. I want your readers to know the my brand holds itself at the highest standards and puts its clients first and treats everyone the same no matter your status. We prioritize our training and keeping everyone consistent and on track to live the best quality of life. We offer 1 on 1 personal training, strength and conditioning for young athletes/kids, boxing, and group fitness.

We love surprises, fun facts and unexpected stories. Is there something you can share that might surprise us?
I am very energetic and have complete control during my sessions, but when I’m home or out in public I’m introverted and keep to myself most of the time. Also, a bit of a homebody.

Pricing:

  • $150-$250 per session

Contact Info:

Image Credits
Founder and CEO elite head trainer Dan Cushing

Co-founder elite trainer Jazmin Suarez

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