Today we’d like to introduce you to Jason Messick.
Hi Jason, please kick things off for us with an introduction to yourself and your story.
I’ve spent seventeen years in the creative world. I got my start in 2008 in the music industry, handling photography and publicity for record labels around Los Angeles. Graphic design had always intrigued me, so I began creating gig posters for artists I met along the way. By 2011, I had the chance to work with artists with platinum and gold records, and by 2013, my side project in graphic design had grown into a full-time career.
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
The path to where I am today has been far from smooth. One of the biggest challenges has been learning to adapt. The creative industry evolves quickly, and if you can’t keep pace with those rapid shifts, it’s easy to fall behind. I’ve also had to navigate my own anxiety, which has been a major obstacle. Working in a field that depends so heavily on mental clarity can be difficult when your brain decides to hit pause at the worst possible moments.
Appreciate you sharing that. What should we know about Coolest Kids Club ?
Coolest Kids Club is a children’s clothing brand rooted in confidence, kindness, and positivity. Our mission is to empower kids with uplifting messages printed directly into what they wear, because even the smallest details can make the biggest impact. Every piece includes a neck tag welcoming the wearer as an official member of the Coolest Kids Club, and inside each shirt is a hidden affirmation that can be flipped up for an instant reminder of just how remarkable every child truly is. Even our logo carries that spirit, created as a symbol that everything is going to be okay.
This is my first time diving into entrepreneurship, and my thought was that if I’m putting something out into the world, I want it to be positive. There is enough negativity out there, I would like to combat it with something uplifting.
Do you have any advice for those just starting out?
My advice would be to study the industry and your company as thoroughly as possible without overthinking it. And if you’re trying to break into a crowded market, skip the trends. Focus on what makes your brand unique, and do something that truly sets you apart.
Pricing:
- Shirts: $18.00
- Hats: $18.00
- Sweatshirts: $28.00
Contact Info:
- Website: https://www.coolestkidsclub.com/
- Instagram: @coolestkidsclubco
Image Credits
Jason Messick
