Today we’d like to introduce you to Dr. Talaya Waller.
Hi Dr. Waller, can you start by introducing yourself? We’d love to learn more about how you got to where you are today?
It’s no secret that I love building personal brands; I research, teach, write, and speak about it. It’s my passion!
In 2014, I founded Waller & Company, a D.C.-based personal branding consultancy. From start-up entrepreneurs to executives and young professionals, over the years I’ve helped a diverse range of professionals and entrepreneurs leverage their expertise to secure top industry positions and increase business revenue.
In 2018, I was honored to deliver a viral TEDx talk for Penn State University titled “The Future of Branding is Personal” and in 2020 I taught a short personal branding course for Canva which has reached over 55,000 students.
We all face challenges, but looking back would you describe it as a relatively smooth road?
When I first launched my personal branding consultancy not many people were using the term “personal branding”. However, the demand for personal branding services has increased due to the Internet and social media platforms. Currently, we are working on scaling our offering as a software for university students. Valuables SaaS helps college students develop their authentic personal brand online and manage their brand’s value throughout their careers.
Professionals who build their brand make 47% more money than those who don’t. My clients, in particular, are looking to find meaning and a purpose in their work that aligns with who they are. Scaling human value is a universal motivator for everyone I work.
What are your plans for the future?
I hope to expand our software’s reach by using it to help more students build their brand, grow their network, and make more money throughout their careers.
Contact Info:
- Email: [email protected]
- Website: Wallerandcompany.com
- LinkedIn: https://www.linkedin.com/in/talayawaller
- Other: Valuables.co
