Today, we’d like to introduce you to Jason Burghorn.
Hi Jason, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today.
I have been physically active my whole life, from playing sports to lifting weights to backpacking. The subject of health and nutrition has been very important to me since I was young, having grown up with parents who are nutritionists.
Because of my lifelong interest in both a healthy, active lifestyle and helping others, I decided to get certified to teach Pilates, which I have now been doing for nearly 15 years. Once I knew that this was what I wanted to do with my life, I decided to open my own studio, and in 2017, PowerCore Studio opened its doors.
I love teaching Pilates with all of my heart, and I truly couldn’t see myself doing anything else.
Would you say it’s been a smooth road, and if not, what are some of the biggest challenges you’ve faced along the way?
Teaching Pilates came naturally to me. I am a very outgoing person, which, coupled with my love for fitness, made being a Pilates Instructor the perfect career for me. Being an instructor always felt quite smooth.
I didn’t realize, though, how much work and effort it would take to own and run my own studio. There are minor bumps and challenges on an almost daily basis, but these simply have to be confronted and dealt with quickly and calmly, something which I have gotten much better at over the years.
The biggest challenge was undoubtedly Covid since our doors were shut for an entire year. However, PowerCore reopened in 2021 and has nearly doubled in size since then.
Alright, so let’s switch gears a bit and talk business. What should we know?
PowerCore Studio is a fitness studio, primarily Pilates, in Sherman Oaks. We also offer TRX classes, stretch classes, cardio classes, and Private workout sessions. Our services are some of the most affordable in L.A. when compared to other Pilates studios.
We have 15 Instructors who teach classes every week, all with different teaching styles and backgrounds, so clients have many different options when choosing an instructor to take from. We also offer over 80 classes every single week, including 5:15 am classes for the early risers, 9:30 pm stretch classes for those who want to wind down after a long day, and weekend classes.
Basically, we have something for everybody! And we truly let our instructors shine and be themselves, which really shows when they teach and attract people to PowerCore.
We’d be interested to hear your thoughts on luck and what role, if any, you feel it’s played for you.
I have been very fortunate in my Pilates journey. I have always had very supportive people around me, from my close family to many wonderful clients I’ve gotten to know over the years, who have helped me in different ways.
Challenges are inevitable, and believe me, they occur on an almost daily basis, but I have support around me so that I never feel too overwhelmed or intimidated. Hard work, long hours, and good luck have all been a part of my journey.
Pricing:
- $10 Intro class, to try a class at our studio
- $199 new client 10 class package
- Monthly memberships range from $17.50 to $21.50 per class
- Day Pass Membership (1 class per day) for $269 per month
- $65 Intro Private session
Contact Info:
- Website: www.PowerCoreStudio.com
- Instagram: @powercore818
