Today we’d like to introduce you to Ashlee Berard and Franci Liberman. They and their team shared their story with us below:
Always having a passion and love for jewelry, mother and daughter team, Franci and Ashlee, got together to create a curated collection of fine jewelry as well as handmade custom pieces and designs.
We are full-service jewelers doing custom design, bridal, repairs and taking tired, dated jewelry and giving them a new life.
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Our biggest challenge was when Covid hit. We had to pivot into becoming heavy on social media (which we were not too familiar with) and online sales with a POS system and website. This ended up being a blessing in disguise!
Alright, so let’s switch gears a bit and talk business. What should we know about your work?
We are full-service jewelers so besides the pieces you come in and buy ready-made, we can create absolutely anything! We can take heirlooms, old pieces that are out of style or even a single stone and create a brand-new design. We love choosing stones with our clients and going step by step through the design process with them so it’s personal and fun! Bridal is also so special because we help create something beautiful that starts as a step into an even bigger love story.
What matters most to you?
The most important thing to us is service, quality and mutual trust.
Contact Info:
- Website: www.sonobellajewelry.com
- Instagram: @sonobellafinejewelry
- Facebook: sonobellafinejewelry
