Today we’d like to introduce you to Yusif Jnr Meizongo
Alright, so thank you so much for sharing your story and insight with our readers. To kick things off, can you tell us a bit about how you got started?
Yusif Meizongo Jr., a Ghanaian perfumer & entrepreneur, is the founder of Maison Yusif Fragrance, a niche perfume brand that emphasizes creativity and innovation. He is recognized as Ghana’s first perfumer, and his journey is characterized by determination, vision, and a commitment to crafting unique fragrances.
Meizongo, who holds a first-class degree in public relations from the Islamic University in Ghana, began his entrepreneurial journey in 2017 after facing challenges securing traditional employment. He started Maison Yusif from humble beginnings, initially operating from his car. Over time, he honed his skills as a perfumer, gaining recognition beyond Africa.
To enhance his expertise, Meizongo pursued perfumery studies at renowned institutions in several countries, including Côte d’Ivoire, Germany, Dubai, Turkey, France, Nigeria, Egypt, and Ethiopia. Despite encountering obstacles along the way, Maison Yusif has managed to establish itself as a respected perfume brand. It became the first niche perfume house in Ghana to win an international fragrance award at the Perfumista Awards 2023.
Maison Yusif is a distinguished professional in the world of perfumery, holding the esteemed title of Certified Artisan Perfumer. Additionally, he is recognized as a Certified and accredited perfume training provider & Teacher in Linen & Room Spray formulation and boasts membership in the International Association of Aromatherapy. His expertise extends to being a Certified Master Candle Maker, underlining a comprehensive portfolio of certifications in the field of perfumery. Maison Yusif’s credentials reflect a profound dedication to the craft and a commitment to excellence within the industry.
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
There hasn’t been much obstacles as the world accepted Maison Yusif fragrance with a snap of a finger. Especially after coming to LA, everything has been beautiful. We give thanks and praises to the most high.
Great, so let’s talk business. Can you tell our readers more about what you do and what you think sets you apart from others?
In today’s world, where mass-produced scents dominate the market, there is a growing recognition for the craftsmanship behind unique and high-quality perfumes. Maison Yusif is a fragrance brand recognized as Ghana’s first niche fragrance house. It operates fully in Accra, Ghana, where Yusif Meizongo Jr., the master perfumer and head of creatives, oversees the packaging, assembling, curation, and creation of their fragrances. An esteemed indigenous perfume brand, leading the way in this revival of olfactory artistry. The brand’s focus on excellence, sustainability, and cultural authenticity has positioned it as a symbol of luxury in the fragrance industry, originating from Africa.
Established in 2017 by Yusif Meizongo Jr., a renowned artist/perfumer in Africa and Ghana, Maison Yusif was born from a deep love for fragrances and a vision to create timeless scents that transcend fleeting trends. What distinguishes this brand is its unwavering commitment to using only the finest ethically sourced ingredients, while also bringing hope to underprivileged members of society.
Maison Yusif draws inspiration from the abundant heritage and biodiversity of its native region, combining traditional knowledge with contemporary artistry.
Ghana, known for its vibrant culture and rich traditions, may soon witness the rise of a nascent industry within its borders—the perfume industry. Spearheading this potential transformation is Yusif Meizongo Jr., a Ghanaian entrepreneur whose passion for fragrance and entrepreneurial spirit are poised to ignite the birth of a flourishing perfume industry in the country.
Do you have any advice for those just starting out?
Take all the risk you can. You never know when the tides will favor you.
Contact Info:
- Website: https://www.maisonyusif.com
- Instagram: Maisonyusif
- Facebook: Maison Yusif
- Twitter: @maisonyusiffragrance
- Youtube: Maison Yusif Fragrance
Image Credits
Mark Vonculine Studios