Today we’d like to introduce you to Webb Travis.
Hi Webb, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today?
I was overweight in college, lost 100+ lbs, became a trainer, became a double major in Kinesiology & Marketing. Was one of my college’s performance coaches & Fitness center Managers. Went on to work at Equinox for 8+ years. In that time frame, was in the top 1% of the company, while earning the top producer for the company two years in a row, with a combination of Personal Training & Group Fitness combined. Originally from NY, I started out there, training clients and teaching classes at 15+ clubs.
I created Group Fitness classes as well for the company which lead me to California where I did a west coast launch for my signature class, Ropes & Rowers. I fell in love with California and was able to transfer here in summer of 2015 where I met my wife, Kacey Taormina, Local realtor & TV Personality. I trained at Equinox in Newport Beach until Fall of 2018 when I took the jump and became freelance. I invested in a lot of gym equipment and trained people out of my home while patiently waiting to find the right spot to open my own training facility. During Covid, a lot of gyms struggled and went under, I was able to come across the “Perfect” gym location at the 747 Dover Drive, Newport Beach. We found our gym, what was previously “Newport Workout” is now TURF.
TURF is a high-end, private training & group fitness facility here in Newport Beach. Designed by Athletes to create athletes. We offer the newest equipment up to date education and welcome everyone into our facility. It doesn’t matter if you’re a 15 years old high school athlete or the 78 years old training for their pickle-ball league. TURF is here for you.
The drive that brought me here today stems from years of dealing with the loss of my father who gave into suicide. Which caused me at a young age to step up and be the financial responsibility for my family. I always want to help everyone find the best version of themselves and make them realize that they are amazing no matter what they do.
Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
The struggle for me was in college when my father suddenly committed suicide. It was a late Sunday night, almost 1AM and I received a phone call from my hysterical brother & mother. They told me “Dad shot himself” repeatedly over the phone but I couldn’t process it at that moment. Instead, I got in my car and started driving the 4+ hour drive, only to have my car overheat & break down at 2 in the morning in the middle of no where with no cell service.
There was more struggles after that one in college, graduate school and real-life that has helped shape me to the person I am today.
On top of personal, business was never my struggles, when COVID hit, it was a struggle at first but I pivoted quick. I was able to contact my colleague who worked for an equipment company and order dumbbells for my clients. Soon I was ordering freight trucks worth because there was a market for it. At a 15% up-sell, I was distributing dumbbells, kettlebells, bands and more to neighbors and strangers alike. I went back to being in person with my clients safely in our private setting of my garage which was already equipped with everything you could need and more.
Alright, so let’s switch gears a bit and talk business. What should we know?
TURF is the ONLY Private Personal Training Studio in Newport Beach at this moment, all the “competitors” are in Corona Del Mar or Costa Mesa. No one has the parking availability, the experienced trainers (all 10+ years of experience, some 25+). Majority of the coaches have a college degree in this field and have been athletes themselves, along with still training in some form of athleticism. From Ultra Marathoners, soccer, jiu jitsu, rugby, baseball, hockey, olympic lifting, MMA, surfing, yoga and more.
We offer private training, nutrition planning, recovery work, and group fitness classes. Our Group Fitness classes range from HIIT, Strength, Butt work, mat pilates, yogalates, power yoga, and indoor cycling on our brand new Stages CS3 Bikes.
We are able to set ourselves apart as a brand by our education, professionalism, leadership, energy and the community we have built. From community work to coaching local athletes & teams, volunteering at the local schools, etc.
Our founders, myself and Kacey work close with local Philanthrophys and efforts in finding solutions to end homelessness. Along with creating homeless shelters & permanent housing for those less fortunate, Webb & Kacey are working in bringing TURF to not only Newport Beach but the surrounding areas that are looking for not a membership but a safe place to train privately along with Group Fitness Classes.
We’d love to hear about how you think about risk taking?
I’ve taken major risks in my career and life. From moving from suburbia to NYC, then taking a chance and moving across the country to California where I knew nobody. I was married at a young age and realized into the first month that I made a mistake in saying I do. I took the chance and started the divorce process not knowing what the outcome would be. It was definitely an uncomfortable situation but it was one that helped me grow into having no issues with uncomfortable situations and always being true to myself.
I’ve been saving for the last 3+ years for my gym & am taking the risk of a bigger space than I had originally planned for, but I know in my heart and mind that we will be just fine. I’m always open to taking a risk, especially if the reward is worth it in ten-folds. Taking risks just forces me to work harder & smarter.
Pricing:
- 10 Pack :$200
- 20 Pack: $350
- 30 Pack $450
- Unlimited Monthly $275
Contact Info:
- Email: [email protected]
- Website: www.turfnb.com
- Instagram: www.instagram.com/webbtravispt
Image Credits:
Jessica Bodas Photography
