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Check Out Guadalupe Gutierrez’s Story

Today we’d like to introduce you to Guadalupe Gutierrez

Hi Guadalupe, so excited to have you with us today. What can you tell us about your story?
My name is Guadalupe Gutierrez and my artistic journey began in Pacoima, California, where I was raised by my single immigrant father. Growing up, I faced childhood trauma, but art became my outlet and healing space. Initially passionate about soccer, I found myself gravitating toward creativity once I discovered the expressive power of art.

Over the years, my work has grown in visibility, with murals across the San Fernando Valley, including my largest piece at the Reseda Theatre. My connection to music also plays a significant role in my artistic expression, as I create song cover artwork for Hip-Hop groups like Indigenous Cats. I even had the honor of live painting in Netflix’s Rhythm and Flow contestant Yoshi Vintage’s music video “On Me” in 2024.

My dedication to my community led me to host art workshops in the Valley starting in 2017, and in 2020, I worked as a Graphic Design Intern with The GR818ERS. Today, I am deeply involved with The Awoke Foundation, where I teach art classes to the youth at the Unite Cultural Center in Canoga Park. I have hosted political and healing art workshops in collaboration with organizations such as Tia Chucha’s, Connectopod, LA Neighborhood Land Trust, and Operation Project Hope. My journey is a testament to the healing and power of art, and my passion for giving back to my community continues to drive my work.

I’m sure it wasn’t obstacle-free, but would you say the journey has been fairly smooth so far?
It definitely hasn’t been a smooth road. Growing up in Pacoima with a single immigrant father, I faced a lot of challenges—particularly dealing with childhood trauma. Art became my escape, but it wasn’t always easy to navigate a path in a world where opportunities for artists, especially in my community, were limited.There were times when I doubted myself and struggled to find my voice as an artist. I had to learn to balance my passion for art with the need to support myself, and that sometimes meant taking on work that didn’t always align with my vision. The financial uncertainty of being a full-time artist, especially early on, was tough.Another struggle was simply being taken seriously as a female artist in a predominantly male-dominated field. But over time, I found ways to push past those barriers, using my experiences to fuel my art. Despite these challenges, each struggle shaped me into who I am today, and now, I’m proud to not only be able to create, but to give back to my community through teaching and mentorship.

Alright, so let’s switch gears a bit and talk business. What should we know about your work?
I specialize in murals and visual art..What sets me apart is my ability to blend personal stories with larger cultural narratives. I incorporate elements of my own upbringing, including the struggles of being raised by an immigrant father, and use art as a way to connect with others who have similar experiences. My work also tends to be deeply community-oriented—I’ve made it a point to host art workshops and teach youth in my area, helping to create spaces where others can express themselves creatively.What I’m most proud of is how my art has become a bridge between my own healing process and my ability to give back to the community that shaped me. Whether it’s through murals, album art, or teaching, I’m proud to be part of a creative movement that uplifts others.

Where we are in life is often partly because of others. Who/what else deserves credit for how your story turned out?
I’ve been fortunate to have many people who’ve played an instrumental role in my journey, both personally and professionally. First and foremost, I have to give credit to my father. As a single immigrant parent, he showed me the power of perseverance and hard work, even in the face of adversity. My sisters Diana, Ashly, and my partner Low’s support allowed me to focus on my passion for art, even when it felt like an uncertain path.

There are also many mentors and community figures who helped guide me. Being surrounded by other artists and professionals who are invested in the community has been huge. They’ve encouraged me to stay true to my roots and vision. My students, too, are a huge source of inspiration—watching them grow and find their own voices through art has been a constant reminder of why I do this work. Finally, clients have been such a joy to collaborate with. Their trust in me to create art has helped me explore new dimensions of my craft and connect with a broader audience. There’s no way I could have gotten here on my own, and I’m incredibly grateful for everyone who has been part of this journey. It truly takes a village to succeed in art and life.

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