Daily Inspiration: Meet Arevig Abadjian

Today we’d like to introduce you to Arevig Abadjian.

Hi Arevig, we’d love for you to start by introducing yourself.
This is Arevig, a TikTok content creator and influencer. During the pandemic, I was accepted into USC for the spring semester so I had a semester off. Thanks to this period, I started my TikTok @arevceline in the thick of the pandemic and quarantine. I shared TikToks about my skin and acne journey since I was really struggling with acne at the time.

People really resonated with it and that’s how it all started.

I posted one of my first videos regarding acne in April 2020. https://www.tiktok.com/@arevceline/video/6823186092259544325?is_copy_url=1&is_from_webapp=v1&lang=en

In just a couple of weeks, I got viral with 2 videos showing how to get lashes like Addison Rae. This video series was a success, more than 1M people watched the first video and 2.8M the second one. I was extremely happy to see that Addison’s mom liked my videos. https://www.tiktok.com/@arevceline/video/6834899535215480069?is_from_webapp=v1&item_id=6834899535215480069

In the same week, another video with the best body products for acne got viral.
https://www.tiktok.com/@arevceline/video/6834894135510486278?is_copy_url=1&is_from_webapp=v1&lang=en

This motivated me to continue with content creation on my @arevceline TikTok channel. I was confident that I can help people by sharing my personal experience with acne. My goal was and still is to inspire people to discover their beauty inside and out, and I expanded the content from skin problems to make-up and affordable fashion.

After my first year of content creation, I had some other viral videos, with 17M+ views and 13M+views.
https://www.tiktok.com/@arevceline/video/7000799269493984517?is_copy_url=1&is_from_webapp=v1&lang=en

I started to work with different brands like Estee Lauder, L’Oreal, and Lancome and monetized on my @arevceline TikTok channel.

Before I got managed, I was the one answering the emails, negotiating with brands, signing contracts, and all the administrative things. Now I have a talent management agency. My whole team from TIKTAL helps with that. This gives me peace of mind to create more content, research and plan my videos. I film, edit and post my videos.

Can you talk to us a bit about the challenges and lessons you’ve learned along the way? Looking back would you say it’s been easy or smooth in retrospect?
It is funny that people are watching a 30 seconds video and they might think that “this is so easy to shoot”. In reality, I work at least 2-3 hours, take extra footage, and after I select and make the edits only for one video.

Shooting make-up and beauty content can be very challenging sometimes; for example, if you make a major mistake you may need to clean your face and start over, and this consumes a lot of time. Also, since the perspective is too close I need to choose the set-up very carefully to have good light for the content that I shoot for my @arevceline TikTok channel.

Overall, I feel like every day on TikTok is a challenge because views will go up and down and it’s hard to stay consistent. I think the biggest challenge for me is to balance my schoolwork and content creation work since I continue my education.

Appreciate you sharing that. What else should we know about what you do?
I am a content creator/influencer on TikTok where I post beauty content such as makeup, skincare, and a few fashion videos.

I’m known for my skincare content. At the beginning of my career on TikTok, I was known for acne videos but now I do makeup as well.

I think what sets me apart from others is the fact that I help people with their skin and help to educate them on what products to use while also sharing my struggles with acne.

What do you like and dislike about the city?
I love that you can find people with very different cultural backgrounds and that there is a lot of diversity.

Now the pandemic is over, I am happy to get invited and attend the most important beauty or influencer events in Los Angeles and meet with new people, learn about new products or discover new trends that I can share with my audience on my @arevceline TikTok.

Contact Info:

• Tiktok: https://www.tiktok.com/@arevceline?lang=en

Image Credits
Kenra Professional; Glow Recipe