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Life & Work with Michelle Hammond of Dallas

Today we’d like to introduce you to Michelle Hammond.

Hi Michelle, can you start by introducing yourself? We’d love to learn more about how you got to where you are today?
Ruahh was born in a moment I didn’t plan for. During COVID, I was laid off from my corporate role and had to pivot. I started with bags, but they didn’t quite land. Instead of stopping, I kept experimenting, and that’s where I found jewelry. It felt natural, expressive, and personal in a way nothing else had.

What began as uncertainty turned into clarity. I started designing pieces that felt like an extension of identity, not just accessories, but statements you live in. Over time, Ruahh grew through consistency, learning, and showing up even when things felt uncertain, all while balancing career and family, which shaped the heart behind everything I create.

Today, Ruahh is about more than jewelry. It’s about bold, intentional pieces that move with women through their lives, helping them feel confident, seen, and fully themselves. And I’m still building, still refining, still telling the story, one design at a time.

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
It hasn’t been a smooth road. Financially and with time, it’s been a stretch, building something meaningful while balancing life, work, and family. I’ve also had to learn that I can’t create for everyone, and finding my voice and my audience took time.

One of the hardest parts was marketing. Designing feels natural to me, but showing up on camera, creating content, and learning how to sell my work was unfamiliar and uncomfortable at first.

But I’ve come to see those challenges differently. They’ve been invitations to grow. Through them, I’ve gained confidence, clarity, and a deeper understanding of what I’m building and who it’s for.

Thanks for sharing that. So, maybe next you can tell us a bit more about your work?
Creativity has always come naturally to me. It’s how I process, express, and make sense of the world around me. Designing isn’t something I force, it’s something I feel. There’s a kind of quiet fulfillment that comes with creating something from nothing, and for me, that satisfaction feels sacred.

I specialize in bold, statement jewelry that goes beyond just aesthetics. Each piece is designed to feel like an extension of the woman wearing it, something that carries presence, meaning, and emotion. I’m known for creating pieces that stand out, not just visually, but in how they make people feel.

What I’m most proud of is staying true to that. In a space that can feel crowded, I’ve learned to trust my instincts and create from a place that’s honest and personal. I think what sets me apart is that I don’t just design for trends, I design from a deeper place, and people can feel that when they wear Ruahh.

Do you have any advice for those looking to network or find a mentor?
For me, networking has been very organic. Craft shows have played a big role, not just as a place to sell, but to genuinely connect. You meet people from all walks of life, and those simple conversations often turn into meaningful relationships over time.

I’ve also learned that mentorship doesn’t always come in a formal way. Sometimes it shows up in small moments, in conversations, in observing others, or in the willingness to ask questions and learn. For me, it’s been about staying open, being genuine, and allowing those connections to grow naturally rather than forcing them.

Pricing:

  • Each piece is thoughtfully designed and produced in small quantities, which means pricing reflects both the craftsmanship and the intention behind it At the heart of it, pricing isn’t just about the product, it’s about the story, the design process, and the feeling you carry when you wear it

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