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South Bay Trailblazers

The editorial team has a special attachment to our new series, The Trailblazers: Rewriting the Narrative, because so many of us feel that media portrayals of women have been too one dimensional. Today, women are doing incredible things in all fields – from science and technology to finance, law, business, athletics and more.  With the Trailblazers series, we hope to highlight and celebrate female role models, encourage more equal and just representation in the media, and help foster a more tight-knit community locally helping women find mentors, business partners, friends and more.

Below, you’ll find some incredible trailblazers from in and around the South Bay that we hope you will check out, follow and support.

Francesco Thompson

I started in leather craft about 4-5 years ago in my living room as a hobby. I was facing a difficult period of depression and string absence of purpose in my life so took it upon myself to learn. Once I started, I was absolutely hooked. I initially made leather items like belts for friends and it slowly grew into a VERY SMALL, part-time business/paid hobby. Read more>>

Liz Costa

I am the mother of a wonderful 8-year-old boy that means the world to me! My love for paper, letters, colors and all media that can turn dreams into reality started when I was still a little girl in Brazil. Read more>>

Ruby Varela

Ever since I was a little girl, I knew I wanted to work in the beauty industry when I grew up. I remember I had those toy mannequin heads where I would practice doing hair and it wasn’t until I was 13 that I started playing with makeup. I decided to take on my dream career once I graduated from high school in 2014. Read more>>

Sheena Tahilramani

Sheena Tahilramani is the co-founder of the LA-based public relations agency SVN Public Relations. Back in 2014, she was in search of a unique holiday gift for her clients so she learned how to make scented soy candles. An avid entrepreneur and expert on branding and all things travel, style and luxury, her homegrown hobby soon turned into what is now Banter & Bliss Candle Co. Read more>>

Erin Perencevic

I have loved makeup for as long as I can remember: how exciting all the colors look perfectly contained in a lipstick bullet. From the time I started wearing makeup, I was very specific about applying it well, understanding how eyeshadow best suited my face and choosing colors I liked and finding ways to make them wearable. Read more>>

Juli Keene

I began my career wanting to be a child psychiatrist. I got my first degree and was working as a mental health technician in a child psychiatric unit and realized how profoundly food was affecting the patients. There was a Dr at that hospital who tried limiting the sugar, artificial coloring and chemical intake of a few of the patients and the change in behavior and mood was profound. Read more>>

Jennifer Cervelli

I grew up in a small town outside the suburbs of Philadelphia and I have been creating art my whole life. I fell in love with metalsmithing while attending the Savannah College of Art and Design in Savannah, Georgia. The beauty of the South inspired many of my first designs and throughout my travels, I draw inspiration for the JC jewelry lines. Read more>>

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