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Community Highlights: Meet Gianluca Pizzorno

Today we’d like to introduce you to Gianluca Pizzorno.

Hi Gianluca, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today?
I have been in the music business since I was 15 when I started to play bass and since then music has been my life. I’m a music manager and entrepreneur, I started in Italy then moved to London and since 2015 I call LA home. In 2010, I felt I wanted to expand my business so I decided to visit LA and I booked a trip for two weeks in LA without knowing anyone. I was looking for my new goal and a new challenge. After spending a week in Los Angeles, I fell in love with the people and with the city and I started to create new possibilities so I could move here. Ten years later, I have the same feeling for LA probably every day more in love, I reached many goals but I keep creating new ones as I think every goal reached creates the possibility for a new one to start.

Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
The challenge are always there; it’s never easy to make things happen. Difficulties show how much do you really want something. English is not my first language and communication is a big part of my job. In the beginning, it was a big challenge but then either you learn or you give up…I learned and I’m still doing it. 🙂

Alright, so let’s switch gears a bit and talk business. What should we know?
My company is music management, production, promotion company. I have a team of multi-platinum selling and awards winning clients and my goal is to create the best opportunities for them and understand their needs. We are a big family, I work with established artists and producers and with upcoming ones and I love both the process of the work. Everyday there is a new goal to reach and a new challenge. My job is not easy to explain but the most difficult thing is that I have to deal with creative people and make sure they are understood in their creativity but also I have to deal with business and money so it’s a very delicate balance to keep. One of the most important thing in my job is keeping the dialogue always open with everyone, every time we can learn something new.

Contact Info:

Image Credits

Stefania Rosini

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