Today we’d like to introduce you to Rochel Ferman.
Rochel Ferman, mother of two beautiful daughters, Jordana & Ariella (6 & 4.5 respectively) and wife to Roy Ferman, founded and created “Make My Baby Smile.”
She has a natural talent with babies and children, working with them as a young teen spending many hours babysitting, and loving it. Needless to say becoming a mother was of second nature to her. The idea of starting her own business was born through simply helping her best friend with a newborn when that friend, excited and relieved that Rochel’s excellent tips and methods were indeed making a huge difference, suggested she help other moms.
It wasn’t long before Make My Baby Smile became official and Rochel began enthusiastically guiding so many moms, gently showing them age-appropriate day and nighttime routines, sharing techniques, tips, advice giving emotional support and most amazingly getting babies to sleep 12 hours at night and take longer, deeper naps in the daytime.
In no time, Rochel developed a great reputation for what she does and almost every mother in Los Angeles has heard about her magic touch. She has even had clients who have “gifted” her services to another mommy friend, who felt this was the best present she could possibly give.
Rochel is truly passionate about her work and through helping families get the sleep they need, solving any other “issues” or problems they may have by coming up with unique and creative suggestions and solutions she knows at the end of the day- she can make your baby smile!
Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
It has been a journey of growth. What has started out as a small consulting business has vastly grown through word of mouth and social media and continues to grow. The biggest struggle for me is balancing the act of being a mom, wife, and businesswoman to keep it all in order. I have to schedule my clients day and night while still making sure my children and family get attention and love. I also make sure to speak about this with all my clients and tell them my personal story to help them realize when there is a will there is a way, we just need to make it work!
Make My Baby Smile – what should we know? What do you guys do best? What sets you apart from the competition?
Working with families to help their babies smile, sleep 12 hours through the night, eat well and be as happy as they can be. Oh, and to help mom and dad get a good nights sleep also:) I specialize in sleep from ages 0-4 years old. Rochel sits down with each individual family and devises a sleep plan for day and night, creates a routine for your baby, and always preforms a sleep environment assessment to make sure it’s the safest sleep environment. Rochel offers phone and in-home consultations as well as mini and overnight sleep training packages. Rochel is truly passionate about what she does and is most proud of the happiness she hears in her client’s voices when she knows that they have accomplished everything they set out for and more. Rochel truly makes individualized family plans, because not all family or child are the same. She also utilizes differently methodologies and always makes sure the family feels comfortable and confident with the plan. With her plans, she provides a week of support which she answers all the questions or guides the family through the changes throughout the week. The close bond between the families and Rochel is strong and many families reach out to her for different struggles or sleep obstacles as their babies grow.
What is “success” or “successful” for you?
I personally define success when we meet the family goal that we set out for. Some families want to change the routine and update for their baby, others we are working on sleeping through the night, some we are working on nap and more. As long as we accomplish the family goals we have achieved success. We always like lots of smiles in the success process!
Contact Info:
- Website: www.makemybabysmile.com
- Phone: 323-521-9694
- Email: rochel@makemybabysmile.com
- Instagram: rocheleferman
- Facebook: https://www.facebook.com/MakeMyBabySmile
- Twitter: @makemybabysmile #mmbssleeptip
- Yelp: https://www.yelp.com/biz/make-my-baby-smile-los-angeles

