Meet Armand Gazarian of Dynamic Films

Hi Armand, so excited to have you on the platform. So before we get into questions about your work-life, maybe you can bring our readers up to speed on your story and how you got to where you are today?
After college, I started working in postproduction, where I learned to cut movie trailers and TV spots and quickly developed a knack for marketing. A few years later, I left postproduction to make my own movies. I wrote, produced, directed, shot and edited several independent feature films, some of which got released through major studios. My work as a cinematographer led to opportunities to work on high-profile television shows as a visual fx and live-action cinematographer. In the off seasons, I would return back to advertising. I accepted a position as the Head of Production at Time Warner Media and after a few years, I started my own advertising agency.

Since the start of Dynamic Films, we have produced and aired hundreds of commercials and infomercials. We have also created TV marketing shows like “Best of Beverly Hills” and “American Properties” both of which aired on CBS-owned KCAL-9.

Dynamic Films is active and growing. We have added a sister company called Medical Media Moguls which as the name suggests, caters to the Health and Wellness businesses. We still produce movies under the Dynamic Films banner and have a slate of projects in various stages of development.

We are grateful to be doing something we love every day of our lives.

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
The journey to the most worthy goals are not smooth paths. There are always challenges along the way that test your commitment. We have learned that by staying focused on our objective, adhering to our mission statements during challenging times and being able to get up, dust off and move forward after every fall, we can excel.

Great, so let’s talk business. Can you tell our readers more about what you do and what you think sets you apart from others?
Dynamic Films started as an independent production company and soon grew into a full-service advertising agency. We specialize in creating and airing commercials and infomercials. Over the past 20 years, we have established strong relationships with media giants like Spectrum Reach as well as major broadcast networks like CBS and Fox. We pride ourselves on our ability to help our clients grow their businesses exponentially by using simple, proven and effective methods that maximize brand recognition in a short amount of time.

Our team consists of seasoned filmmakers with a passion for telling visual stories. Our production costs and media rates are among the lowest in the nation, which gives our clients the opportunity to get massive exposure by having ample frequency in their campaigns.

So maybe we end on discussing what matters most to you and why?

What matters most to us is our client’s success. (Omit: When they do well, we do well. We take pride on having clients who tell us their business has grown over 700% since they began advertising with us.) When our clients tell us they have seen 700% growth in their business in 3 years of advertising with us, we feel we have accomplished our goals for them.

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