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Inspiring Conversations with Lucy L. of Splash Social Media

Today we’d like to introduce you to Lucy L..

Hi Lucy, so excited to have you with us today. What can you tell us about your story?
Absolutely! My journey with Splash Social Media started pretty organically. I’ve always loved storytelling and creating content, and over time I saw how powerful social media can be when it’s used strategically. Friends and fellow small business owners began asking me for tips on growing their online presence, and that’s when I discovered my passion for helping others show up confidently online. I launched Splash Social Media to make digital marketing approachable, creative, and fun — especially for entrepreneurs and artists trying to stand out in Los Angeles.

As a social media coach, I specialize in helping small business owners, creators, and brands build a strong digital strategy, boost engagement, and grow their audience with ease. I know firsthand how overwhelming it can be to cut through the noise, so I focus on practical tools and proven content strategies that actually work. Watching my clients turn their online presence into real sales, opportunities, and impact has been the most rewarding part of this journey.

Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
It definitely hasn’t been a completely smooth road! Starting a business in a big city like Los Angeles comes with its own unique set of challenges. There’s a lot of competition, and in the early days, it felt intimidating to carve out my own space in such a fast-moving environment. On top of that, social media changes constantly with new platforms, new trends, new algorithms. It can be overwhelming to keep up, especially as a small business owner.

But those challenges are exactly what pushed me to grow! I learned how to adapt quickly, pivot my strategies, and stay curious instead of discouraged. Every shift in the digital landscape became an opportunity to learn something new and help my clients navigate those changes with confidence, too. Those early obstacles really shaped the flexible, creative approach I use in my coaching today.

Thanks for sharing that. So, maybe next you can tell us a bit more about your business?
Splash Social Media is all about helping small businesses, entrepreneurs, and artists show up confidently online. We specialize in social media coaching, content strategy, and personal branding to give our clients the tools and clarity they need to grow their audience and turn engagement into real results. Instead of simply managing accounts, we teach you how to build a sustainable strategy that works for your unique goals.

What sets Splash Social Media apart is our hands-on, personal approach. We believe marketing shouldn’t feel overwhelming or out of reach – it should feel fun! Creative! And authentic! I work closely with each client to create strategies that highlight their strengths and make their brand stand out in a crowded digital space.

I’m especially proud of how many of my clients have gained confidence, grown their businesses, and built genuine communities online that really reflect who they are. Through one-on-one coaching, content planning, or strategy sessions, my goal is to make marketing feel simple and enjoyable (not stressful or overwhelming!). At the end of the day, Splash Social Media is here to help you feel excited to show up online, share your story, and make a splash in your own unique way. We make Social Media Marketing fun!

Are there any apps, books, podcasts, blogs or other resources you think our readers should check out?
Since social media is constantly evolving, I use a variety of apps to stay on top of the latest trends – platforms like Instagram, Threads, TikTok, and YouTube are a huge part of my daily routine. I love keeping an eye on what’s trending so I can help my clients show up confidently and strategically online.

Since a big part of my work is helping people feel like their best self on camera, I also lean into self-development resources for inspiration. Podcasts like On Purpose with Jay Shetty and The School of Greatness are two of my favorites – they help me stay grounded, motivated, and focused on growth.

My clients range from celebrities to small businesses, and they all share one thing in common: a willingness to grow. Tapping into new ideas and staying ahead of trends allows me to bring fresh strategies and positive energy to every session. It’s a mix of creativity, personal growth, and staying plugged into the digital landscape.

Pricing:

  • FREE Discovery Call
  • Social Media Coaching
  • Social Media Assistant
  • Social Media Management

Contact Info:

Image Credits
First one is by Max Barker (yellow jacket, just Lucy, sitting down)

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