Exploring Life & Business with Nina Sasson

Today we’d like to introduce you to Nina Sasson.

Hi Nina, we’d love for you to start by introducing yourself
Hi Voyage LA! I’m so excited to be here becuase I am a LA native who absolutely loves this city! I grew up in the Valley cruising Ventura Blvd while bumping 90’s r&b and hip-hop, shopping at thrift stores on Sherman Way and Melrose and to me, nothing beats a day in a covertible cruising from Malibu to the eastside via Sunset Blvd. There is so much romance and creativity in this city and that inspires and fuels me in my business. My name is Nina Sasson and I’m a Soulful Career Coach. What that means is that I help people stop hating their job and start tapping into their power to completely transform and up-level their lives. The only reason I’m able to do what I do is that I went from insane work drama and stress to award-winning entertainment executive to full-time entrepreneur all by working with what is beneath the surface: my soul. I’m devoted to freeing humans from the confines of the mind– to help them get out of their own way by seeing the self-imposed blocks to success and joy—and then help reconnect with the part of them that will guide them to everything they’ve ever wanted and more: their soul. My mission is to transform how people function and perform in the workplace. By helping them shed old belief systems and cultural conditioning, they can fully access their gifts and inner wisdom to create careers and lives that light them the f*ck up!!!

Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Oh, honey- hell no it wasn’t easy! I was IN my own way for many, many years. At the start of my career, my inner dialogue was hateful. Since I so badly wanted to be liked and be perfect at work, I bent over backward and then some to be the best employee. And all that bending made me forget how capable I actually was. While I had big ambitions and a tenacity that couldn’t be quieted, I struggled for years at every single job- including a job marketing movies for Disney (the happiest brand on earth and I still wasn’t happy). Coming up against condescending bosses and feeling like no matter how hard I pushed myself, my best wasn’t good enough. From ad agencies to publishing, I chased approval from superiors and wished my career didn’t feel like such a battle. At first, I blamed my circumstances, my bosses, my colleagues. But after multiple jobs presented the same issues, I finally started to realize the common denominator was… me. In truth, the friction and frustration I felt had very little to do with the company, the people, the job, and everything to do with my inner belief systems and relationship with myself.

By facing my emotions, my oldest wounds, and my biggest insecurities head on, I was able to repair the broken connection I had with my own inner wisdom, my truth, my soul. I realized that pushing and forcing my way forward wasn’t the answer. I needed to love and appreciate who I really was. Be kind to myself. In shifting my relationship with myself, I was able to shift how I showed up at work—to not see every challenge as a bad thing I need to be defensive about but as an opportunity.

This shift within myself impacted my career in a MASSIVE way. Getting clear about who I needed to be to have what I wanted without sacrificing my integrity is the very thing that helped me manifest two incredible jobs.

1. As a Sales Account Executive at Rolling Stone Magazine

2. As a Senior Account Executive and Sales Coach at Vevo (a role I invented)

And then recently turning my side hustle as a Soulful Career Coach into my full-time business within six months during a global pandemic!

Once I had the tools to work with my fears and my ego, I was able to find joy and satisfaction in my circumstances and transcend the most challenging work relationships and situations with LOVE. Leading with soul has been my saving grace and the key to making that multiple 6-figure income so many of us aim for.

Thanks for sharing that. So, maybe next you can tell us a bit more about your work?
Hell yeah!!! Being a Soulful Career Coach means I help people stop hating their job and start tapping into their power! What sets me apart is that I take an unconventional approach to career coaching. Instead of slapping a bandaid on the issues at work (like forcing yourself to try harder or reworking your resume) I work with clients to address the root cause of their dissatisfaction – their mindset. People are the engine and the heart of organizations. When they feel connected to themselves, inspired, excited that is when the magic of productivity, collaboration, and enthusiasm arrive and companies AND lives can transform for the better.

I specialize in freeing go-getters from beliefs that block their true potential and work with people in two ways:

1. Success with Soul Private Coaching – A deep and luxurious personal growth experience designed to help you drop your biggest barriers to success, revive your connection to your soulful self, and transform the way you show up in your career and your life. Anyone who struggles with boss friction, growth blocks at work, or unhealthy habits could benefit from this type of work.

2. Corporate Consulting – A consultancy experience designed to bring back that inner fire and motivation to staff and key players within organizations. That means working with employees to get out of their negative spiral (especially now during the Global Covid Recession), revive their connection to their ambition, and elevate the way they show up in the workplace.

Are there any apps, books, podcasts, blogs or other resources you think our readers should check out?
Favorite Books: “The Tao of Pooh” by Benjamin Hoff – for a fun, easy, insightful & playful read!

“Non-Violent Communication” by Marshall B. Rosenberg- a guidebook that every top-performer needs to have on their desk. Need help in asking for you what you want or need? This is the book for you!

“Miss. Piggy’s Guide to Life” by Miss. Piggy- an icon for living authentically! Miss. Piggy lives life out loud and if you want to be a bold, brave executive this is the book to read! Extra credit to read with your kids!

Favorite Apps: Transcendental Meditation App- if it works for Jerry Seinfeld it will work for you!

ClickUp – best ever for to-do lists and productivity. Taking action is key growth and transformation in your career.

The Time Timer App- pro tip: start timing your work sessions. 60-90 minutes is the sweetspot for peak work performance.

Favorite Podcasts:

She’s So Cool Podcast from Fempower Media – for exploring more around the power of mindset

That’s So Retrograde- for laughs, celeb gossip, and wellness all in one adorable package

Brand Yourself with Blair Badenhop – for all the boss babes who want a deeper dive into what it takes to be a successful entrepreneur in the wellness industry hosted by my mentor, Blair Badenhop!

Behind Her Empire with Yasmin Nouri- want a peek inside the minds of CEOs, founders, investors & changemakers? Yasmin’s podcast is the perfect inspirational break to learn about business from the best of the best.

Heart Wisdom Podcast with Jack Kornfield- buddhist practices married with modern discussion is the combo for freedom. Don’t sleep on this one.

The Howard Stern Show- if peeing in your pants from laughing so hard is your jam like it is mine this is the show for you. Howard is equal parts tender-hearted, radical, honest, and neurotic.

Contact Info:

• Email: Nina.sasson@ninasasson.com
• Website: https://ninasasson.com
• Instagram: https://www.instagram.com/ninasasson/