Today we’d like to introduce you to Brit & Danny Grant
Hi Brit & Danny, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today?
Sure! Happy to share. Nothings Fine is a family-owned business committed to designing apparel and accessories for customers who want to make it better. Every purchase made supports the Dravet Syndrome community with 10% of all revenue benefiting the Dravet Syndrome Foundation. Our son, Jude, was diagnosed at eight months with Dravet Syndrome after suffering several prolonged and life threatening seizures. Dravet Syndrome is a rare form of epilepsy that is treatment resistant, impacting children within one year of life and commonly includes other comorbidities such as mobility issues and speech delays. With the amount of therapy he requires and time consuming appointments/procedures I decided to leave my full time job as a Digital Sales Director and focus primarily on his care. My husband has always had an entrepreneurial spirit with a penchant for design and suggested we start a small apparel company, (which I initially laughed off!) but after coming up with a few ideas we realized how much fun we were having and wanted to make it more meaningful by giving back to the Dravet Syndrome Foundation to help fund research and ultimately find a cure. We love sharing our small creations rooted in humor and today, years after Jude’s diagnosis, a different place is home for us now – a place of patience, a center for advocacy, and a quieter neighborhood in our hearts for acceptance. We encourage our customers to help raise awareness for Dravet patients and also for their caregivers, who give almost everything. It is, after all, through Jude’s incredible strength and the support of the community that we are able to slog through the uncertainty of this disease on a daily basis.
Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
Our biggest challenge was deciding our business model. Initially, we wanted to do Print on Demand because it would handle shipping responsibilities and we wouldn’t need to worry about inventory and storage space, but we weren’t satisfied with their level of quality control. Other obstacles along the way include internationally shipping whoas, creative disputes (we are married!), building brand awareness and navigating social media marketing. Still working on decoding Instagram’s algorithm!
Appreciate you sharing that. What else should we know about what you do?
We create original, hand-drawn, t-shirts and merch for the whole family to help drive awareness surrounding Dravet Syndrome and are probably best known for my husband’s characters depicted on our popular Free To Be Me and The Tender Years kid’s t-shirts. We are definitely most proud of our contributions to DSF and growing a small community of supporters who are eager to learn more about the disease. The biggest differentiator between us and other small apparel businesses, aside from the very niche philanthropic aspect of our company, is the quality of design! Our products are unique, humorous and most of all, superior in aesthetic and flair!
What do you like best about our city? What do you like least?
My husband and I met in New York City, although we went to Mission Viejo High School in Southern California together without knowing one another, but after a couple years of living in Brooklyn we decided to move back to California and settled in Venice Beach, CA which was so full of life and art. Living so close to water and running along the beach was magical. We moved to Culver City after a couple years once we were pregnant with our first son, Rowan, and fell equally in love with the Culver neighborhood. We enjoyed walking as a family downtown for dinner and getting to know the various restaurant staff and made wonderful memories at The Platform with their holiday pop-ups.
We bought a house in Long Beach when I became pregnant with Jude in 2020. It took us a while to get to know our neighbors and the new city because of the pandemic, but have since made it our home and are lucky enough to have fantastic neighbors who we call friends. Long Beach has such a rich culture and numerous activities for kids such as the aquarium, El Dorado Park and Rosie’s Dog Beach and hope it continues to serve it’s community with new opportunities to explore and make family memories.
Pricing:
- T-shirts range from $18-$34
- Hats are $28
- Totes are $15
- Stickers are 3 for $10
- Koozies are $7
Contact Info:
- Website: https://nothingsfine.com/
- Instagram: https://www.instagram.com/nothingsfine.shop
- Facebook: https://www.facebook.com/profile.php?id=61556992813079
Image Credits
n/a
