Today we’d like to introduce you to Joey.
Hi Joey, so excited to have you on the platform. So before we get into questions about your work-life, maybe you can bring our readers up to speed on your story and how you got to where you are today?
I’ve had a pretty unconventional path, but I’ve learned to see it as part of the plot. I started out in entertainment and digital media, driven by a love for storytelling and how it connects people across cultures. Over the years I’ve worn a lot of hats — from social strategist to creative producer — working with brands, streamers, and studios to bring campaigns to life for audiences that look like the world we actually live in.
I’ve also spoken about representation and creative leadership, like when I presented at MALBA in Buenos Aires, and I’ve continued to merge that industry experience with advocacy — mentoring foster youth, supporting queer and Indigenous communities, and amplifying diverse voices in entertainment.
After postgraduate work at Yale in digital marketing and years in the social and creative trenches, I’m now focused on producing stories and launching my company, Continuous Mot — projects that move between cultures, languages, and mediums. The common thread through it all is motion — always learning, adapting, and finding new ways to tell stories that matter.
We all face challenges, but looking back would you describe it as a relatively smooth road?
Definitely not a smooth road — but I’ve come to see the bumps as part of the story’s texture. I came up through this industry without a safety net, as a former foster youth and someone who didn’t always have access or connections. There were moments where doors closed before I could even knock, and times when being both Latino and nonbinary meant I was expected to “fit” into one narrow box or another.
But every challenge sharpened my sense of purpose. I learned how to adapt, how to listen, and how to build community in spaces that weren’t designed for me. There’s a kind of creative resilience that comes from having to constantly reinvent yourself — it’s made me braver as a storyteller and more strategic as a professional.
So no, it hasn’t been smooth, but I wouldn’t trade it. The twists and setbacks are what gave me perspective — and ultimately, they’re the reason I tell stories the way I do.
Can you tell our readers more about what you do and what you think sets you apart from others?
At my core, I’m a storyteller — I move between creative strategy, social marketing, and film production. My work has always lived at the intersection of culture and communication — whether that’s launching campaigns for the Olympics, building social strategy for studios and streamers, or developing films that challenge how we see identity and belonging.
I specialize in translating complex ideas into something that feels human and cinematic — whether that’s through words, visuals, or community. I’m probably best known for blending industry strategy with a deep creative pulse — I think like a marketer, but I move like a filmmaker.
What I’m most proud of is the way I’ve been able to use my work to open doors — mentoring young creatives, collaborating with underrepresented voices, and creating projects and getting my company, Continuous Mot off the ground and running, that remind audiences that visual language is universal and always in motion.
What sets me apart is perspective — I’ve lived across different identities, industries, and art forms, and I bring all of that into how I tell stories. It’s not just about representation; it’s about reimagining what stories can look and feel like when everyone’s invited to the frame.
What’s next?
I’m in a really exciting transition right now. After years working across marketing and creative strategy, I’m focusing more on producing — developing stories that bridge cultures and reflect the kind of inclusivity I’ve always championed behind the scenes. Through my company, Continuous Mot, I’m building projects that move between languages, genres, and mediums — stories that are global, emotional, and visually bold.
I’m also continuing to collaborate with other creators who are rethinking what Latinx and queer storytelling can look like — beyond labels, beyond borders. The plan isn’t just to make content, but to create space: for new voices, new aesthetics, and new ways of seeing ourselves on screen.
So yes, big changes — but all in motion toward the same goal: telling stories that matter and building a creative ecosystem where difference isn’t just seen, it’s celebrated.
Contact Info:
- Instagram: https://www.instagram.com/artistadejour/?hl=en
- LinkedIn: https://www.linkedin.com/in/joseph-alexander-i-32247a17/
